the7stars has forged a new partnership for Suzuki together with Channel 4 and content agency The Outfit, in order to appeal to a younger audience in support of the manufacturer’s latest model, the Suzuki Ignis. Launching across TV and digital, the creative campaign #IgnisAdventure has been filmed in the style of a mini content series […]
Research by SlotsMillion, the Virtual Reality Casino, has found 92 per cent of people are aware of Virtual Reality (VR) – with 23 per cent having tried the new technology. Of the 2,000 people surveyed by Opinium, a strategic insight agency, on behalf of the VR developer, 2 per cent have spent at least 25 […]
France Télévisions’ VoD and replay platform Pluzz has been replaced by france.tv, a service that merges all of the PSB online content, whether it is live, VoD, replay, or paid content. Replay content is now available 15 minutes after the first TV run, (reduced from four hours on the old service). The new platform will […]
Movistar+, Telefonica’s IPTV platform, has become the largest TV operator in Spain in terms of revenues – ahead of both Mediaset and Atresmedia. According to the latest figures from the CNMC, Movistar+ revenues were at €1.574 billion at the end of 2016 whereas Mediaset, operator of Tele 5 and Cuatro among others, and Atresmedia, operator […]
The market for esports video continues its rapid growth worldwide. Total hours viewed in the genre exceeded 6 billion globally in 2016, up 19 per cent from 2015, according to a report from business information provider IHS Markit. Online viewing is
ITV the UK commercial broadcaster, has revealed its Q1 figures that showed a decline in both revenues and advertising income. Online, pay & interactive revenues were up 12 per cent however, driven by a 22 per cent growth in online advertising. Adam Crozier, ITV’s Chief Executive who will be leaving the company at the end […]
Telefónica’s IPTV platform Movistar+ will broadcast the final of the European Champions League on June 3rd in 4K through Samsung smart TVs equipped with UHD technology and manufactured in 2015, 2016 or 2017. Subscribers will be have access to the match through the Movistar+ Ready app integrated in the TV sets. The platform already broadcasts […]
The proposed merger between two of India’s giant DTH operators, Dish TV and Videocon d2h, has moved closer with confirmation that Videocon’s shareholders had approved the deal. Separately, it was reported that the merger had received approval from the Competition Commission of India. Dish TV Videocon, the name of the new business, will see Dish […]
Discovery Communications has revealed plan to roll out Discovery JEET, a new entertainment channel across India, starting in late 2017. The new channel will be the flagship for the network’s investment into original local productions in India, superserving superfans and nurturing communities around a range of programme genres including true crime investigations, small-town heroes and […]
Research reveals that only 1.2 per cent of social video on Facebook goes viral (i.e. over 1 million views). Social video refers to short-form video content specifically created for driving engagement on social networks. The research comes from Wochit, a social video creation platform, who analysed more than 4,000 videos from over 100 publishers around […]