A subsidiary of NTT DoCoMo has begun offering the first TV channels aimed exclusively at users of smartphone and tablet computers.

Mmbi inc.’s Nottv service offers access to three channels of programming for ¥420 (€3.8) a month in the Tokyo and Osaka metropolitan areas and other locations. Mmbi President Harunari Futatsugi said it was just the beginning.

“We’re still a small medium operation but will make this bigger,” he said.

Mmbi, which provides dramas, live sports and news programmes on its channels, plans to expand coverage nationwide, it said. Its parent, DoCoMo, is the nation’s leading mobile phone service provider.

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