Revenues at Google jumped by a third to $9.7 billion  in the three months to 30 September, as net profits grew more than a quarter to $2.7 billion.

The figures beat analyst expectations and allayed fears that Google’s recent hiring spree would take its toll on profits. The company took on 2,585 new staff in the three-month period, taking its total headcount to 31,353.

The results also highlighted Google’s rapid expansion into new areas outside web search, and the seriousness of its challenge to Facebook as a social networking platform.

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