Advanced Television

women

BBC: 3.3m watch England vs France in Women’s RWC

BBC Sport has reported that its coverage of the England vs France Women’s Rugby World Cup semi-final on September 20th drew a record-breaking peak audience of 3.3 million across BBC TV and digital platforms – the highest ever for a women’s rugby union match on UK television. The match also drove a further 2.4 million […]

September 23, 2025

Sky calls for tax relief on production of women’s sport

Girls in the UK are missing out on 280 million hours of sport every year – a gap that, if closed, could unlock £6.5 billion (€7.5bn) in economic and health benefits by 2035, according to a report from Public First, commissioned by Sky. Featuring contributions from leading voices in sport and advocacy, including Judy Murray, […]

September 11, 2025

Record audience for Women’s Rugby World Cup on BBC

The clash between England and the USA at the Women’s Rugby World Cup on August 22nd, which ended in an emphatic 69-7 victory for England, drew a peak audience of 2.4 million on BBC One and 600,000 on iPlayer. The weekend saw 2.1 million streams overall across BBC iPlayer and the BBC Sport website/app. In […]

August 27, 2025By Nik Roseveare

Trailblazing Moments solution launches for women’s sports

Trailblazing Sports Group, a deal marketplace and expert consultancy for brand partnerships for women’s sports properties and athletes, has announced the launch of Trailblazing Moments, a net new inventory solution allowing brands to align with the biggest moments in women’s sports. Trailblazing Moments, powered by Transmit, addresses the key challenge brands and agencies face today: […]

August 22, 2025

Pluto TV, AWSN content partnership

Pluto TV, the FAST platform, and All Women’s Sports Network (AWSN), the global sports television network dedicated to women’s sports, have announced a content partnership to make women’s sports freely accessible to viewers globally. AWSN is available now exclusively on Pluto TV in the UK, Canada and the Nordics, with a simultaneous launch in the […]

June 9, 2025

Tour of Britain Women joins BBC Sport’s line up

BBC Sport has secured the rights to show the Tour of Britain Women. The event, which will run from June 5th to 8th, will see a record number of 18 teams compete across four stages; starting in the Tees Valley and concluding in Glasgow. BBC Sport will stream every stage live across all four days […]

May 29, 2025

New Reframe the Game shorts coming to TNT Sports

Three new, short documentaries will debut on TNT Sports and discovery+ on May 31st, commissioned by WBD Access and TNT Sports as part of Reframe the Game – a programme that aims to tell untold stories from across women’s sport. First up is The Long Away Game, directed by Hannah Congdon. This is the story of […]

May 29, 2025By Nik Roseveare

Survey: Women in film continue to face career barriers

Despite a growing cultural spotlight on female storytelling and representation, Mastercard’s Women in Film research reveals that aspiring and current female filmmakers across the UK face stark career barriers yet remain hopeful for the future of the industry. Commissioned by in May 2025, the research provides a snapshot of the evolving landscape for female creatives […]

May 19, 2025

Study: Women’s sport has broad appeal

Sky Sports, in partnership with Gemba – the sports data & analytics company – has published a study on women’s sport fandom. Sky, which says it is the UK’s biggest investor in women’s sport’s rights, conducted in-depth research to uncover what’s driving fan engagement, where the biggest opportunities lie, and how the industry can accelerate […]

April 28, 2025

ION to present WNBA’s first national TV preseason games

ION will air a doubleheader of WNBA preseason games – representing the first-ever nationally televised preseason contests in league history – on May 2nd, that will launch another year of the WNBA Friday Night Spotlight on ION for Scripps Sports. Both games will feature star players returning to their college home courts. In the opening […]

April 28, 2025