Vivaro Media, a turnkey provider of global media distribution solutions, has been selected by CIC Mont Ventoux as its official broadcast distribution partner. CIC Mont Ventoux, formerly known as CIC Mont Ventoux Dénivelé Challenges, brings together the biggest cycling teams in the world as they prepare for the Tour De France. Vivaro Media is providing […]
Following news from Warner Bros Discovery Sports that the 2022 Tour de France attracted record-breaking audience engagement across 50 markets in Europe, it has been confirmed that the event also attracted the biggest TV audiences for EBU Members overall in terms of hours viewed since 2015. The race, which featured an epic duel for the […]
Warner Bros Discovery Sports (WBDS) is reporting record-breaking audience engagement across 50 markets in Europe for its coverage of the Tour de France. Highlights include: Triple-digit Tour de France streaming growth on discovery+ discovery+ grows its Tour de France streaming audience by five times compared to 2021 Streaming across all digital platforms including the Eurosport […]
NTT, an IT infrastructure and services company, is using technology and innovation to equally enhance the fan experience across both the Tour de France and the Tour de France Femmes avec Zwift. The 2022 event will see the inaugural women’s race which will start on the Champs-Élysées on July 24th, prior to the conclusion of the […]
Netflix is partnering with ASO for a documentary series on the 2022 Tour de France Cycle race. In partnership with France Télévisions and produced by Quadbox, the series will follow the journey of eight teams participating in the famous bike race. The eight-episode documentary will take on all actors of the Tour de France, from […]
Digital content agency and media network Little Dot Studios (an All3Media company), has appointed Katie Matthews as Partnerships Director of recently launched specialist label, Little Dot Sport. In this newly created role, Matthews will manage the label’s portfolio of clients, identify new development opportunities and demonstrate how Little Dot Sport’s team of social content, distribution […]
Eurosport has recorded strong year-on-year audience growth during the first three days of the Tour de France, with a steep rise in traffic via its digital platforms across its major markets in Europe. Eurosport.com has seen a +177 per cent rise in unique users overall. Bringing users the biggest stories, the best digital content and […]
ITV will bring viewers comprehensive live coverage of the 108th Tour de France, which begins on June 26th in Brest. Presenter Gary Imlach is joined on ITV4 by commentators Ned Boulting and David Millar, reporters Daniel Friebe and Matt Rendell along with former Team Sky rider Peter Kennaugh and racing legend Chis Boardman for expert […]
The world’s biggest bike race speeds returns to screens this summer and Discovery’s platforms will once again show all the action from Tour de France for viewers in more than 60 markets across Europe and Asia. With total exclusivity in 35 markets, Discovery’s sport brands Eurosport and GCN will offer live, on-demand and ad-free coverage […]
NTT, the official technology partner to A.S.O, will create the world’s largest connected stadium, a concept unique to the Tour de France, generating a ‘digital twin’ of the event. Millions of data points will be collected and brought to life through stunning, insightful visualizations and digital experiences for fans, as well as new services to […]