Redbox and advertising platform Crackle Connex, both Chicken Soup for the Soul Entertainment companies, are now working with entertainment platform TikTok. The social media platform will provide Redbox with top content from the platform which will be featured on over 3,000 video screens on top of Redbox kiosks nationwide, and brands will have the opportunity […]
Spotify is reportedly considering adding full-length music videos to its app to help the music streaming service better compete with the likes of YouTube and TikTok. Spotify is said to already be talking to partners about the feature, according to Bloomberg. Spotify – who has not commented on the rumours – currenty allows bands and […]
Exclusive research from Omdia reveals YouTube, TikTok and Twitch are the most popular video services with the under-25 age group in Spain. Netflix continues to be popular with all other age groups. Unveiling the latest research from Omdia on trends across the generation Z (gen Z) market at Conecta Fiction & Entertainment 2023 in Spain, […]
QYOU Media, a company operating in India and the US producing and distributing content created by social media stars and digital content creators, has announced that Indian digital leader and strategist, Raj Mishra, has been added as a Nominee to join the Board of Directors of QYOU Media at the company’s shareholder meeting slated for […]
Mediaocean, the mission-critical platform for omnichannel advertising, has announced a deeper connection with Google for activation within the Flashtalking Social Ads Manager (formerly known as Scope by 4C) alongside Facebook, Instagram, LinkedIn, Pinterest, Snap, Twitter and TikTok. Through Flashtalking Social Ads Manager, brands and agencies can use advanced tools and AI to create personalized ad campaigns […]
TikTok has become the first app to ever surpass $1 billion in consumer spend in a single quarter globally, according to insights by data.ai. The app analytics data provider has taken a deep dive into the features driving consumer spend on mobile and the apps with the most successful monetisation strategies, revealing the top apps […]
This year’s Reuters Institute Digital News Report provides evidence that news audiences are becoming more dependent on digital and social platforms, putting further pressure on both ad-based and subscription business models of news organisations at a time when both household and company spending is being squeezed. The report documents how video-based content, distributed via networks […]
Integral Ad Science (IAS), a specialist in digital media quality, has announced a partnership expansion with TikTok, bringing its Total Media Quality brand safety and suitability measurement product to advertisers in 30 new markets. This expansion further cements IAS’s deep partnership with TikTok and adds to the seven countries where brand safety and suitability measurement […]
Amazon Freevee has announced it will release an exclusive cast commentary edition of the hit docu-style comedy series Jury Duty on June 1st. All eight episodes of the series will include secrets from the jury box, as told by director Jake Szymanski, hero Ronald Gladden, and some of the jurors themselves – James Marsden (as […]
YouTube, hit hard by the digital ad market slowdown, remains popular among consumers, reports WARC. It reaches half of all Internet users globally (2.07 billion), and commands a strong position in the online video advertising market. With advertising investment forecast to reach $30.4 billion (€28.3bn) globally, the Alphabet owned video platform is actively looking for […]