Comcast posted fourth-quarter earnings down as losses grew at its Peacock streaming service and the cable business lost subscribers. There were also $638 million (€587.7m) in severance costs as staff were cut. Peacock reported 20 million subscribers up from 15 million in October, but the investment in the streaming service expanded its quarterly loss to […]

Nielsen’s December 2022 TV usage summary from The Gauge, the media measurement company’s monthly snapshot of total TV and streaming consumption in the US, revealed that TV viewing remained high in December, continuing momentum from November when time spent watching television soared 7.8 per cent from the month prior. Similar to November 2022, December also recorded […]

Consumer insights agency Horowitz’s FOCUS Generation Next report, which tracks the media lifestyles of Gen Z, uncovers notable differences in the media lifestyles of 18-24 year-old Gen Zers compared to their younger counterparts 13-17 years old. For example, Gen Zers overall split their video viewing time rather evenly between professional TV content and non-TV content […]

JetBlue, the US airline with free high-speed Fly-Fi and seatback screens at every seat, on every plane, is launching a partnership with NBCUniversal’s streaming service, Peacock. Beginning spring 2023, Peacock will become the exclusive streaming partner of JetBlue. Customers will be able to tune into a selection of Peacock Originals, including series such as Bel-Air, […]

CreatorIQ, the influencer marketing platform, has released findings showing increased creator marketing efforts from Netflix, Prime Video and Peacock, as streaming services look to stand out in a crowded space. For streaming services, creators have become an essential tool to tap into digital subcultures and communities, engaging the most relevant fans for new and existing […]

Mobile marketing analytics platform, Adjust, and app intelligence provider, Apptopia, have released data on streaming app installs, sessions and session lengths pertaining to FIFA World Cup. Key insights include: Streaming app installs spiked globally during opening day. The start of the FIFA World Cup took place on November 20th and it was one of the […]

Hulu users, including paid subscribers and unpaid users, are less likely to turn to the service for viewing network TV shows than they were in previous years, according to data from Kagan’s US online Consumer Insights surveys. Results show that the decline of users indicating they most enjoy prior seasons of network TV series on […]

Peacock has announced that Universal Pictures Bros will be exclusively available in the streaming platform from December 2nd. Bros, written by and starring Billy Eichner, is a romantic comedy about two gay men maybe, possibly, probably, stumbling towards love. The movie currently holds an 88 per cent Fresh rating on review aggregation site Rotten Tomatoes. Bros […]

US multiplay operator Comcast has unveiled plans to deliver a personalised, interactive and bilingual viewing experience for the FIFA World Cup Qatar 2022 across its entertainment platforms, including Xfinity X1, Xfinity Flex, the Xfinity Stream app and XClass TV. The platforms will aggregate all available English and Spanish live coverage and on demand replays into […]