Advanced Television

NFL

CBS Sports HQ deploys PORTL holoportation

CBS Sports HQ is using PORTL to beam players, coaches and other VIP guests from Radio Row to the hosts for interviews at its rooftop desk overlooking Los Angeles. It is the first time the holoportation device has been used in a sports broadcast. PORTL allows people to be beamed anywhere, for life-sized interactions in 4K. […]

February 10, 2022

Research: 62% Americans plan to watch Super Bowl

Attest, a consumer research platform, has revealed how Americans will take in this year’s Super Bowl. With last year’s Super Bowl clocking in at 96 million viewers, the lowest since 2007, the research from Attest finds the majority of Americans (62 per cent) plan to watch the game this year. Just 13 per cent of […]

February 9, 2022

All of Us Are Dead 5th on Netflix’s Most Popular list

For the second week in a row, All of Us Are Dead claimed the top spot on Netflix’s Top 10 non-English TV list with a 236.23 million hours viewed, appearing in the Top 10 in 94 countries. For the second straight week it is the most viewed title on Netflix. In just 10 days, the […]

February 9, 2022

Two Circles acquires LiveWire Sport

Two Circles has announced the acquisition of LiveWire Sport – the agency delivering content for the Premier League, Wimbledon, World Rugby and the ECB. LiveWire will become the content vertical of Two Circles – led by LiveWire co-founders Andy McKenzie, Caroline Cheese, Dan Warren, Jonathan Stevenson and Pranav Soneji – taking Two Circles’ headcount across […]

February 9, 2022

Survey: 42% watch Super Bowl specifically for ads

Ahead of Super Bowl LVI, Advocado has released a survey detailing American media consumption and brand engagement behaviour following TV ad exposure. Nearly half of individuals (49 per cent) use two or more screens while watching football, and 69 per cent use a second screen – typically a mobile device or laptop – after seeing […]

February 4, 2022

Amazon Prime to hike US prices

Amazon has reported Q4 revenues up 9 per cent to $137.4 billion (€119.7bn), and has also revealed that it is increasing its Amazon Prime subscription price in the US. An Amazon Prime subscription will rise to $14.99 (from $12.99) for a monthly membership, and to $139 from $119 for an annual membership. US subscribers will […]

February 4, 2022By Chris Forrester

NBC: “Super Bowl LVI ad spots sold out”

Ahead of NBC Sports’ presentation of Super Bowl LVI in the US on February 13th, NBCUniversal has announced that Super Bowl LVI is officially sold out of every in-game unit across NBC, Telemundo and all digital platforms including Peacock, with only a handful of pre-game spots remaining.  “The NFL has never been stronger and has […]

February 4, 2022

Survey: US sports viewers frustrated with ‘live’ streams

US sports viewers are frustrated with latency issues when watching a ‘live’ sporting event according to research conducted by Phenix, When shown a video that depicts delays at various intervals compared to the live feed at the stadium, US sports viewers were frustrated with the delays in the stream while watching the game. Of those […]

January 26, 2022

Genius Sports expands partnership with bet365

Genius Sports, the official data, technology and commercial partner that powers the ecosystem connecting sports, betting and media, has secured a major expansion of its long-term partnership with bet365. As one of the first sportsbooks to implement Genius Sports’ live streaming service, bet365 has now agreed to a major uplift in the Company’s premium video […]

January 18, 2022

NFL Playoffs illegal streaming warning

Fans of American Football who may be tempted to watch the coming weekend’s NFL Playoff games – exclusive to Sky Sports in the UK – through illegal means, rather than via the proper channels, are being warned of the risk that they are taking when watching illegal streams, and that they are exposing themselves and […]

January 14, 2022By Colin Mann