Advanced Television

love island

Love Island 8 records biggest audience so far

ITV has reported that the July 4th episode of Love Island had its biggest audience so far this season beating the launch, with a total of 3 million viewers tuning in to see the latest Casa Amor episode across all devices. It had its joint highest 16-34 audience this season with 1.1 million viewers and […]

July 6, 2022

ITV Hub: Love Island 8 hits 100m streams

ITV has announced that Season 8 of Love Island has already hit 100 million streams, which is the earliest point in the series the show has reached this milestone. This makes the eighth season of the dating show the most-streamed series so far, and ITV’s most-streamed title of 2022. June 29th was ITV’s biggest day […]

July 1, 2022

ITV orders double Love Island for 2023

ITV and Lifted Entertainment (part of ITV Studios) have announced two new series of Love Island, coming to ITV2 and ITVX in the New Year. As TV’s biggest show across 16-34 year olds, Love Island will kick start the New Year with a fresh batch of Islanders heading to South Africa on a quest for […]

June 23, 2022

ITV content on Snapchat

Snap has agreed a deal with ITV to host made-for-mobile, short-form content from some of ITV’s most popular content on Snapchat. Users of the social media sharing app will be able to watch clips from the FIFA World Cup 2022, Love Island and I’m a Celebrity… Get Me Out of Here! through Snapchat Discover. Snapchat’s […]

June 14, 2022

ITV, Twitter sign multi-year content deal

ITV and Twitter have announced a new multi-year content partnership in the UK, which will bring the best of the broadcaster’s output to the platform alongside new content activations. The partnership will bring over 1,200 real-time highlights to Twitter, including events from popular shows such as Love Island and I’m a Celebrity… Get Me Out […]

May 31, 2022

O2 sponsors Love Island

O2 has announced it is the official network sponsor for ITV’s hit show Love Island. The sponsorship builds on O2’s recent campaign ‘Roam Freely’, as the network seeks to remind Love Island fans that O2 is now the only major network that does not charge its customers to roam in Europe up to 25GB. The […]

May 26, 2022

CAFFÈ LATTE sponsors Love Island 2022

Emmi CAFFÈ LATTE has become the official iced coffee sponsor of ITV2’s popular reality show, Love Island, which returns for its eighth series on June 6th. Brokered by Emmi’s media agency Electric Glue, appointed last Autumn following a competitive pitch, the sponsorship is a perfect fit given the popularity of the show among CAFFÈ LATTE’s […]

May 26, 2022

eBay becomes Love Island’s fashion partner

Love Island has announced a new partnership with eBay UK, the online marketplace with a mission to change the way we shop for clothes. eBay UK, which has seen one pre-loved fashion sale every second so far in 2022, is the first pre-loved fashion partner to couple up with the hottest show on TV. The […]

May 19, 2022

Celebrity Karaoke Club returning to ITV2

The popular, feel-good format, Celebrity Karaoke Club, is back for another helping of sing-along hits, showbiz gossip and epic celebrity performances. With this new series, produced by Universal International Studios’ Monkey, comes a new lineup of famous faces taking to the stage to belt out their favourite pop anthems. This year news of the karaoke […]

April 27, 2022

ITV restructures commissioning team

ITV has announced changes in the Media and Entertainment content commissioning division, bringing in complete genre-based commissioning to support ITV’s move to one content budget across platforms, as well as the recently announced digital first windowing strategy. As ITV moves to a complete genre-based commissioning structure, Paul Mortimer will now head a commissioning department, as […]

March 9, 2022