Despute global trends to the contrary, Italian TV viewership increased by 1.1 per cent in 2024, driven by both traditional and connected TV. As detailed in the 2024 Yearbook of Italian Television by the Research Center on Television and Audiovisuals (CeRTA), this growth is primarily driven by streaming. Rai 1 remains the dominant channel, holding […]

Italy’s broadcasting sector saw a 10.7 per cent annual drop in revenues during the first half of 2020, to €3.9 billion, largely brought on by the Covid-19 pandemic. According to a report by Mediobanca, radio suffered the most (-29 per cent), followed by free-to-air TV (-14 per cent), while pay-TV revenue was relatively stable (-0.8 […]

Italian public broadcaster RAI remained the most country’s watched broadcaster in June 2020, with a 34 per cent daily average audience share, despite a 0.8 per cent drop on the same month in 2019. According to data published by Italy’s Communications Authority (AgCom), second placed Mediaset, with 3.2 million viewers on an average day reached […]