Advanced Television

jiohotstar

JioHotstar, OpenAI launch ChatGPT content search

JioHotstar and OpenAI have announced a partnership turning digital content searching into a human-language conversation by introducing ChatGPT-powered voice discovery.  Through this collaboration, JioHotstar says it is solving the ‘what to watch’ dilemma through Multilingual Cognitive Search, replacing scroll fatigue with meaningful, human-centric discovery. Audiences in India can now discover, engage and immerse in their […]

February 19, 2026

India: Record-breaking launch for Mahabharat: Ek Dharamyudh

Mahabharat: Ek Dharmayudh, the AI-powered entertainment series made a strong debut in India with over 6.5 million video views and 2.1X higher reach than platform average, the biggest opening day for a long-running show on JioHotstar. With this show, JioHotstar says it has set the blueprint for AI driven content where technology doesn’t replace creativity, […]

October 30, 2025

How are Disney+’s subscriber figures holding up?

Disney+ launched on November 12th 2019 in a few select countries before being rolled out to others over the following months and years. The subscription-based streaming service gives registered members on-demand access to almost every TV show and movie produced by Disney. It also includes content from several major brands acquired by Disney, such as […]

August 22, 2025

IPL sets viewership records on JioHotstar

The 18th edition of TATA Indian Premier League (IPL) drew record viewership across JioHotstar and Star Sports Network in India. With a cumulative watch time of 4,956 crore minutes, JioStar Network has set new benchmarks, delivering an enhanced cricketing experience across TV and digital platforms. On JioHotstar, digital viewership of the first 3 matches was […]

March 28, 2025

JioHotstar surpasses 100m subs

JioHostar, the India streaming platform, has announced that it has surpassed 100 million subscribers. Commenting on the milestone, Kiran Mani, CEO – Digital, JioStar, said: “We have always believed that world-class entertainment should be accessible to all, and crossing 100 million subscribers is a testament to that vision. This milestone not only underscores India’s limitless […]

March 27, 2025

JioHotstar sees record viewership for ICC

JioHotstar’s coverage of the ICC Men’s Champions Trophy 2025 in India saw a total of 540+ crore views, with a cumulative watch time of close to 11,000 crore minutes and a peak concurrency of 6.12 crores. Hindi-speaking regions contributed over 38 per cent of JioHotstar’s total viewership, with Uttar Pradesh, Uttarakhand, Maharashtra, Goa, Punjab and […]

March 13, 2025