Advanced Television

Hulu

Research: Gen Z favour both TV and short-form video

While the media lifestyles of Gen Z – a generation that has never known a world without Internet – are dominated by social media and music streaming, this diverse audience of streamers view long-form TV content with as much frequency as short-form video content, according to Horowitz Research’s State of Gen Z 2021 study. The […]

March 3, 2022

Data: US OTT ad spend reached $1.3bn in 2021

As viewership on streaming platforms continues to grow, advertisers are chasing audiences. MediaRadar measures OTT advertising across a sampling of both standalone streaming platforms and TV Anywhere viewing from top linear networks in the US.  Among this sample, which includes Hulu, Peacock and other big players in this space, MediaRadar reports that total ad spend […]

March 2, 2022

Data: Super Bowl streaming 1min delayed

Phenix, a provider of real-time video streaming solutions, has reported that US streaming platforms, such as NBC Sports, Peacock, Hulu and YouTubeTV, were lagging behind the action on the field during the 2022 Super Bowl between 50 and 60 seconds. And when measuring the time difference between the same stream, there was up to a […]

February 17, 2022

Research: 55% US broadband homes own smart TV

Parks Associates reports that 55 per cent of US broadband households own a smart TV, pushing this device to be the default platform for streaming content. “Rapid changes in the market over the past two years, combined with continually shifting customer preferences, have forced service and device suppliers to adjust and adapt on an almost […]

February 11, 2022

Report: AVoD audience set to surpass SVoD

Findings from Tubi, FOX Entertainment’s free streaming service, reveal the explosive growth of AVoD services, set to surpass SVoD this year in audience size, and the changing demographics of a free streaming universe that remains young and multicultural while becoming more reflective of national audience averages in education and affluence. The report, The Stream: 2022 […]

February 10, 2022

Disney resurrects Futurama

Disney+ and 20th Television Animation have confirmed the return of animated sci-fi comedy, Futurama, from The Simpsons creator Matt Groening and David X. Cohen. A new season will comprise of 20 new episodes and go into production this month, with a premiere date TBC in 2023. The show’s returning voice cast includes stars Billy West, […]

February 10, 2022By Nik Roseveare

Whip Media reveals most anticipated shows in Feb

February is shaping up to be a big month for TV fans, with a handful of big name shows  returning and debuting. Whip Media, leveraging the viewing habits of TV Time app users, the world’s largest TV and movie tracking app, is helping shed some light on the shows fans can’t wait to see. The […]

February 2, 2022

Survey: US sports viewers frustrated with ‘live’ streams

US sports viewers are frustrated with latency issues when watching a ‘live’ sporting event according to research conducted by Phenix, When shown a video that depicts delays at various intervals compared to the live feed at the stadium, US sports viewers were frustrated with the delays in the stream while watching the game. Of those […]

January 26, 2022

Disney reorganises to boost DTC

To support the ongoing expansion of The Walt Disney Company’s direct-to-consumer business around the world and fuel the expanding pipeline of local and regional content for its streaming services, the Company is creating a new hub for international content creation under the direction of Rebecca Campbell as Chairman, International Content and Operations. In addition, the […]

January 20, 2022

SLING TV now on VIZIO SmartCast

Connected entertainment platform specialist VIZIO has confirmed that live streaming service SLING TV is now available on VIZIO SmartCast TVs. VIZIO says that millions of SmartCast users across America can now access the SLING app to watch the live content they love, plus over 150,000 on demand shows and movies. With free channels such as […]

January 20, 2022