Channel 4 Sales has been appointed as an advertising sales partner in the UK and Ireland for the Great Network, owned by Narrative Entertainment, the independent free-to-air broadcaster. The multi-year partnership, kicking off in January 2026, expands Channel 4 Sales’ scale, bringing the Great channels into its portfolio. Channel 4 Sales replaces Sky Media and […]

Independent TV network Great, owned by Narrative Entertainment UK, has joined the Broadcast 2040+ campaign, a coalition committed to securing a long-term future for free-to-air broadcast TV and radio. As some in the TV sector advocate for a switch-off, Great says it is joining with the Broadcast 2040+ campaign “to push for safeguarding this crucial […]

TV shopping has been around for quite some time. For the most part now, we experience pre-recorded presentations and adverts for shopping outside the usual programming hours. However, not too long ago, vast networks and channels were dedicated to selling things in real time to TV viewers. One of the biggest names in this regard […]

Mercedes-Benz Vans UK has signed a deal to sponsor movies across the Great! network of TV channels in a new 12-month deal beginning this October. The sponsorship will showcase the Mercedes-Benz Sprinter range alongside movies shown across the Great! channels – airing on Freeview, Sky, and Virgin Media – in a partnership led by Sky […]

QVC UK and Great!, the free-to-air TV network owned by Narrative Entertainment, have launched a collaboration to bring QVC UK content to connected TV (CTV) audiences and expand the profile of the recently relaunched Great! brand. QVC UK’s live shopping content will appear on Great! digital services. Additionally, QVC UK’s short-form video content will feature […]