Formula 1 and Sky Group will co-produce an F1 broadcast for children at this year’s Formula 1 Qatar Airways Hungarian Grand Prix 2023. Formula 1 will create a dedicated International Feed, including bespoke graphics, sound effects and special features, including 3D augmented graphics on specific camera angles, that will enhance the broadcast for younger audiences […]

Extreme E, the electric off-road racing series, has appointed Charlotte Sefton as its new Head of Communications. Sefton brings a wealth of experience to the series, having spent almost eight years at McLaren, where she played an integral role leading the Formula 1 outfit’s communications team, as well as promoting the company’s expansion into IndyCar […]

Paramount+, the streaming service from Paramount, and Formula 1 have announced an official promotional partnership for the 2023-2024 season, marking the first of its kind partnership for the sport. With the deal, Paramount+ becomes an Official Partner of Formula 1. The partnership will see the streamer’s content offering come to life at Formula 1 events, […]

Following a record-breaking 2022 that saw fans stream more than 115 million hours of F1 footage, F1 TV has unveiled its presenter line-up and a new package of features, as it looks to bring the drama and excitement of Formula 1 to fans around the world for the 2023 season. Following a record breaking 2022 […]

Interactive sports entertainment specialist Electronic Arts has signed a partnership with back-to-back Formula 1 World Champion Max Verstappen. The agreement will see the Oracle Red Bull Racing driver collaborate with the brand to create content across the EA Sports portfolio. The deal also includes sponsorship with Verstappen for the 2023 season, with EA Sports branding […]

beIN Sports has secured exclusive rights to the Formula 1 World Championships in ten territories across Asia. The new media rights agreement begins in 2023 and runs until the conclusion of the 2025 championship which will include rights to all Grands Prix, Sprint Races, Qualifying and Practice sessions. Coverage begins with the season opener, the […]

Described as an immersive and powerfully emotive documentary, Stewart is set to debut on Sky Documentaries and OTT service NOW on December Friday 30th. The film, looking at the life and career of the three-time Formula One World Champion Sir Jackie Stewart, is said to transcend motor sport and explores universal themes of love, loss and […]

In the midst of what is on track to be a record-breaking season of viewership, the Walt Disney Company, ESPN and Formula 1 have extended their relationship with a new, multi-year contract that will keep F1 races on ESPN Networks in the US through the 2025 season. The renewal was announced at the F1 Aramco […]

UK commercial PSB Channel 4 and Sky have struck a deal ensuring that UK motorsport fans will be able to continue to watch free-to-air Formula 1 coverage on Channel 4 throughout the 2023 season. Race fans will be able to watch highlights of all Formula 1 qualifiers and races on Channel 4 and exclusive live […]

Sky has announced a new multi-year extension of its broadcast partnership with Formula 1, cementing Sky as the official broadcaster of the sport in all Sky markets. Sky UK & Ireland will remain the exclusive home of F1 until 2029, having first entered partnership with the sport in 2012. Sky Germany and Italy will retain […]