When the Bundesliga returns on September 18th, ESPN+ will be the home of live coverage in the US and content from the league will appear across an array of ESPN media platforms. ESPN+ will stream more than 300 Bundesliga matches in English and Spanish during the German top-division league’s first season of a multi-year agreement. […]
US multiplay telco Verizon and The Walt Disney Company have extended their existing agreement, which Verizon says gives customers even more reasons to be on its network. Beginning August 20th, Disney+, Hulu and ESPN+1 will be included in select Mix & Match Unlimited wireless plans, along with features such as Apple Music and the ultra-fast […]
ESPN’s live coverage of the PGA Championship at TPC Harding Park in San Francisco finished as the most-viewed edition of the event on cable since 2010, with younger viewers helping drive increases in several demographics. The final round coverage on August 9th averaged 1,965,000 viewers, up 60 per cent over TNT’s final-round telecast from 2019 […]
ESPN’s coverage of the New York Yankees vs. the defending World Series Champion Washington Nationals game on July 23rd generated a record average audience of 4,000,000 viewers for a Major League Baseball Opening Night game telecast, according to Fast Nationals from Nielsen. The telecast is the most-watched regular season MLB game in the US on […]
ESPN has shared findings from the second wave of its ESPN Coronavirus Lockdown Fan Study. The survey of 1,003 US sports fans ages 18+, fielded from June 23rd – 26th, was conducted to explore the latest perceptions around the pandemic and its impact on sports moving forward. With MLS, NWSL, and UFC underway and MLB, […]
After a four-month delay to start the 2020 season, Formula 1 kicked off with an event viewership record for the Rolex Austrian Grand Prix. The live telecast of the race on ESPN on Sunday, July 5th, earned the largest US television viewership for the event since it returned to the F1 schedule in 1997. With […]
Ativist and former NFL quarterback Colin Kaepernick is set to feature in an exclusive docuseries produced by ESPN Films as part of a first-look deal with The Walt Disney Company. The deal between Kaepernick’s production arm, Ra Vision Media, and Disney will focus on telling scripted and unscripted stories that explore race, social injustice and […]
The return of live professional football to ESPN and ESPN+ continues with exclusive US coverage of the EFL Championship starting on June 20th and the FA Cup quarter-finals, semifinals and final beginning June 27th. The final three rounds of the FA Cup feature multiple salivating matches with several top Premier League sides remaining in the […]
The Walt Disney Direct-to-Consumer and International (DTCI) Technology group has created a new Advertising Platforms team to combine the company’s advertising technology and product expertise and resources into a single, focused team. This team aligns with the Disney Advertising Sales unified structure and approach, and together they will accelerate how The Walt Disney Company is […]