Advanced Television

Coral

Mills named Racecourse Media Group Chief

Racecourse Media Group (RMG) has announced that Nick Mills has been appointed Chief Executive. Mills, who is currently Chief Commercial Officer at RMG, will succeed Martin Stevenson on November 4th. Having started his career in horseracing with Coral in January 1998, Mills was marketing director at the bookmaker until March 2005 when he joined Racing […]

October 23, 2024

ITV turns hot coral in a new partnership with Monzo

In a new creative partnership, ITV and UK digital bank Monzo have teamed up to help Monzo in its mission to paint the UK hot coral. Taking over key moments across the schedule, ITV gets turned hot coral in unmissable ways. Launched on May 12th in Britain’s Got Talent, the new brand ad was teased […]

May 20, 2024

ITV, Coral launch sporting docu-series Against The Odds

ITV and Coral have announced the launch of a ten-part sporting documentary series, entitled Against The Odds, with the first episode set to be broadcast on October 19th. The ten-part documentary series, produced by ITV and funded by Coral, will deliver a unique insight into some of the most inspiring stories focusing on some big […]

October 6, 2021

Research: TV fuels Facebook/Google ad effectiveness

Data from consumer analytics company ViewersLogic reveals that consumers who see brand specific ads on TV are much more likely to click on a Facebook or Google ad of the same brand. ViewersLogic passively measured consumer

June 5, 2020