Advanced Television

Netflix: “An ad dollar spent on us is more valuable than anywhere else”

Amy Reinhard, Netflix’s President of Advertising, took the stage at the streaming company’s third Upfront at the Perelman Performing Arts Center in Manhattan to highlight the growth of the ad-supported plan, which now reaches more than 94 million global monthly active users  – and more 18-34-year-olds than any other US broadcast or cable network. Ad-tier […]

May 15, 2025

Eutelsat Q3: ‘Financially stretched’

Paris-based satellite operator Eutelsat unveiled its Q3 results after the market closed on May 15th. The results were much as expected, but CFO Christophe Caudrelier – handling the event given the former CEO Eva Berneke has departed and the new CEO is not due to start until June 1st – told analysts that Eutelsat 0K […]

May 16, 2025By Chris Forrester

Report: 52% of UK CTV viewers prefer streaming

LG Ad Solutions has published its research report, The Big Shift 2025: UK Edition, uncovering a major evolution in how viewers engage with their connected TVs. The study shows that the TV is no longer just a screen for passive viewing – it’s becoming the central interface for everything from content discovery to shopping and […]

May 15, 2025

Report: YouTube dominates attention, ad recall in UK Families

Precise TV, the contextual video ad tech platform driving business outcomes for brands, has released its first UK edition of its Precise Advertiser Report: Kids (PARK). The report explores the media consumption habits, content preferences, and purchase-driving behaviours of parents and their children aged 2 to 12 years old (Generation Alpha). “YouTube’s dominance in UK […]

May 15, 2025

ITV Q1 revenue slips, but “in line with expectations”

ITV, the UK commercial broadcaster, has reported that full Q1 revenues dipped slightly in Q1 2025, with gains at ITV Studios (ITVS) arm and losses in its Media & Entertainment (M&E) business. Streaming platform ITVX continues to boost the company’s digital revenues, and also saw a significant increase in total streaming hours during the quarter. […]

May 15, 2025

Research: Streaming ad-tiers present interactive TV opportunities

Parks Associates’ latest white paper, Interactive & Shoppable TV: Next Wave of CTV Revenues, released in partnership with Adeia, focuses on the service provider opportunity to advance the consumer experience and build on expectations of interactivity and specifically engage in commerce through the TV. Parks Associates forecasts that by 2029, more than 278 million viewers […]

May 15, 2025

ProSiebenSat.1 Q1 revenue dips

ProSiebenSat.1 Group generated revenues of €855 million in the first quarter of 2025, down from €867 million in Q1 2024. While revenues primarily in the linear TV advertising business and in the Dating & Video segment were below the previous year, growth continued in the Commerce & Ventures segment. Adjusted for currency effects and portfolio […]

May 15, 2025

Data: Advertisers embracing live sports on CTV

Keynes Digital, a performance advertising partner for CTV, says that US advertisers are embracing live sports programming on CTV like never before, with 20 per cent of Keynes’ advertisers activating live sports in April. The move signals a major shift from branding experiments to strategic, performance-driven investments and highlights the accelerating trend toward programmatic access […]

May 15, 2025

RTL Group “on track for streaming profitability”

RTL Group has reported that Q1 revenue was down 2 per cent to €1.2 billion mainly attributed to lower content revenue from Fremantle and lower TV advertising revenue, partly offset by higher streaming revenue. Group revenue was down 5.6 per cent organically. RTL Group’s total advertising revenue remained stable at €685 million (Q1 2024: €685 […]

May 15, 2025

CNN launching new streaming product

CNN has announced that it will expand its current subscription offering with the launch of a new streaming product, set to debut first in the US, this autumn. The news comes three years after the WBD merger forced the closure of CNN+ when the service was less than a month old. The latest streaming product […]

May 15, 2025

Movistar Plus sees highest pay-TV subs growth since 2018

Spain’s Movistar Plus has reported a 66,000 gain in pay-TV subscribers in the first quarter 0f 2025 – being its highest growth in customers since 2018 – and reaching a total of 3,586,000 subscribers as of March 31st. The platform added 7,000 pay-TV subscribers in Q1 2024; 22,000 in Q2 2024; 49,000 in Q3 2024 […]

May 15, 2025From David Del Valle in Madrid

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Inside Satellite
Chris Forrester

SpaceRISE: “IRIS² moves to next phase”

IRIS² is the planned highly-secure satellite mega-constellation being engineered by the European Union and where Europe’s key satellite operators are working together in the SpaceRISE consortium to achieve the flagship scheme. SpaceRISE has issued a statement saying: “At SpaceRISE we are committed to the timely development and implementation of the multi-orbit system, and are delighted […]

May 15, 2025 Chris Forrester
Off Message
Nick Snow

AI drama can run and run

Everything is all about AI. Even a lot of TV and film dramas feature it somewhere in the plot. But they will be in trouble if they have actually used it in production; see the fall from grace of The Brutalist, the Oscar favourite until it was found to have used an AI app to […]

March 5, 2025 Nick Snow

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