Advanced Television

Broadcast

BBC Long-term Net Zero targets approved

New BBC Net Zero targets have been verified by the Science-Based Targets initiative (SBTi). Building on its existing Near-Term Targets to halve emissions by 2030, the BBC’s Long-Term Targets to reduce all emissions by at least 90 per cent by 2050 have now been approved, and under this standard and definition the corporation expects to […]

August 7, 2024

Saving Bikini Bottom at Netflix #1

Saving Bikini Bottom: The Sandy Cheeks Movie, the animated film set in the iconic world of SpongeBob SquarePants, shored up 12.8 million views in the week commencing July 29th to land atop Netflix’s English Films List and was the most-watched title of the week. Find Me Falling, the romantic comedy starring Harry Connick Jr, claimed […]

August 7, 2024

HMPG expands content deal with Samsung TV Plus

Hearst Media Production Group (HMPG), a producer and distributor of unscripted programming, has announced an expansion of its partnership with Samsung TV Plus, Samsung’s FAST and AVoD service. Samsung TV Plus, which currently distributes the HMPG FAST channels Xplore, Rovr Pets and The Jack Hanna Channel, will license more than 500 hours of HMPG original […]

August 7, 2024

Data: Ad-supported streaming booms in Q2

Kantar, the marketing data and analytics company, has released its latest Entertainment on Demand (EoD) data and analysis on the global video streaming landscape. Kantar’s EoD study uncovers the following behaviours within the global VoD market between April to June 2024: Ad-supported streaming saw significant growth in Q2 2024, with AVoD increasing by 10 per […]

August 6, 2024

Fubo strong Q2 ahead of Venu Sports launch

FuboTV, the sports-first live TV streaming platform, has reported its financial results for Q2. The quarter marked Fubo’s sixth consecutive quarter of year-over-year (YoY) improvement in its global profitability metrics as it prepares to take on Venu Sports. In North America, the company exceeded guidance, ending the second quarter with double digit YoY growth, delivering […]

August 6, 2024

Data: Best Olympics and Paralympics ads

System1, the Creative Effectiveness Platform, has revealed which Paris Olympics & Paralympics ads are at the top of the brand-building podium, based on consumers’ emotional responses. System1’s Test Your Ad platform assigns creative a score of 1.0 to 5.9 Stars based on long-term brand-building potential, with dynamic emotional stories and feelings of happiness driving the strongest results. […]

August 6, 2024

SiriusXM sees Q2 sub losses

North American pay-radio operator, SiriusXM, is suffering a loss of subscribers which has driven its share price into negative territory. The subscriber loss for its quarter ending June 30th totalled around 173,000 and made up of 100,000 so-called ‘self-pay’ (conventional) subscribers, and 73,000 promotional subscriptions. These were considered major losses but when compared with the […]

August 6, 2024By Chris Forrester

Nielsen, Innovid collaboration

Nielsen, the specialist in audience measurement, data and analytics, and Innovid, an independent advertising platform for the delivery, personalisation and measurement of converged TV, have announced their collaboration with the aim to bring simplicity and enhanced enablement to ad measurement. By leveraging Innovid’s ad serving infrastructure to access Nielsen ONE, Nielsen and Innovid aim to provide […]

August 6, 2024

Autentic FAST channels on Titan OS TVs

Titan OS, the European technology, entertainment and advertising company, has announced a partnership with Autentic, a German media company and joint venture between Patrick Hörl and Jan Mojto’s Beta Film, to launch six new FAST channels across various European countries. The launch of Autentic History, Autentic Travel, Terra Mater WILD, Adventure Earth, SPIEGEL TV Konflikte, […]

August 6, 2024

Research: Spotify video increases brand uplift by 50%

Amplified Intelligence, a source for accurate attention measurement, and Spotify, have shared findings from their research focused on determining attention benchmarks and norms across Spotify, and other similar platforms that brands lean into for targeted advertising. The initiative also highlighted the impact of, and relationship between mood and attention across all these advertising platforms. Key […]

August 6, 2024