A+E Networks EMEA announced has rebranded. The international broadcaster, which operates across the UK, Europe, Middle East, and Africa, is fully owned by Hearst and will now operate under the new name of Hearst Networks EMEA. Hearst Networks EMEA will continue to be comprised of four companies: Hearst Networks UK, a long-standing joint venture with […]
Warner Bros Discovery and Charter Communications have announced what they describe as a “groundbreaking”, multi-year distribution partnership that re-imagines the future of video by fully integrating linear video and streaming services. They say that with this early renewal, the agreement further evolves the video ecosystem with more value and flexibility in video bundles, deeper libraries […]
Proximic by Comscore, a division of Comscore and a provider of audience and content targeting solutions for programmatic activation, has released its inaugural State of Privacy in Advertising report. The report compiles industry-wide survey research, delving into the current and anticipated impacts of rapidly evolving data privacy laws in the digital advertising landscape. The report […]
Disney+ is offering a limited time promotion just in time for anticipated new premieres such as In Vogue: The 90s (September 13), Marvel’s Agatha All Along series (September 19th), and the return of the celebrated franchise Wizards Beyond Waverly Place (October 30th – pictured); as well as recent hits such as FX’s The Bear, Only […]
FreeWheel, the technology platform for the TV industry, has announced the results of its work powering the advertising of the 2024 Paris Olympics. Throughout the event, FreeWheel served a record number of ads and programmatic impressions for a live event, enabling NBCUniversal to further open inventory to new advertisers, with an increase in the number […]
Rakuten TV – the European streaming platforms – is now available on Altibox, the Norweigan ISP and television service provider. Rakuten TV’s app is now integrated into Altibox’s set-top boxes allowing users to watcg two services tailored to various viewing preferences: Free: More than 600 movies on demand supported by advertisements (AVOD). A vast library […]
Teads and Whale TV have announced the expansion of their partnership in Europe to collaborate on the monetisation of Connected TV (CTV) Native Display Inventory on Whale TV models. Whale TV partnered with 400+ TV brands to date, and its Whale TV OS currently powers 41.1 million monthly active TVs. Teads and Whale TV expand […]
TMT Insights is partnering with BBC Studios on a multi-year project to help it transform its digital media supply chain. Through a combination of TMT’s Polaris operational management software platform and professional services expertise, the BBC’s commercial global content studio and media & streaming business will centralise control of its content library across worldwide regions, enhance operational continuity, […]
Media services and communications infrastructure operator, Arqiva, and design architect for live cloud and broadcast solutions, Techex have announced a partnership to offer seamless distribution of live event content, from any source to anywhere globally. The agreement between the firms, combining Arqiva’s managed services and live IP software solutions from Techex, aims to remove the […]
Sky Media, the advertising arm of Sky, has announced that UpCircle, the UK-based sustainable skincare brand, is to launch its first TV campaign. This milestone follows UpCircle winning £250,000 of media as part of the 2023 Sky Zero Footprint Fund, a £2 million initiative amplifying brands that are making a positive impact on the planet. […]