Shazam, the media engagement company, has launched the “Shazam Engagement Rate”, a new TV advertising metric that enables brands to more accurately gauge the effectiveness of television advertising campaigns. Exclusively available to Shazam for TV advertisers, Shazam combines third-party industry data on the number of people viewing a particular ad with the number of people […]
Barb, the official UK TV ratings body, will commence measuring usage of online catch-up services such as the BBC iPlayer, 4oD and Sky Go alongside traditional small screen viewing, from August. The move will provide the first official measurement of the number of viewers downloading or streaming TV shows on PCs, laptops, tablets and smartphones. […]
Accedo, a specialist in TV application solutions, has announced an extension of their partnership with Verimatrix, experts in securing and enhancing revenue for multi-network, multi-screen digital TV services, with an integration of Accedo’s TV Everywhere (TVE) solution to include Verimatrix ViewRight Web client security. The integrated solution will enable secure video delivery to a broad […]
MEASAT Satellite Systems has begun trials with communications technology and services specialist Ericsson to demonstrate the ability to provide live Ultra High Definition TV (UHDTV) video contribution over MEASAT’s satellite network. According to Ericsson, as UHDTV gains momentum and operators explore how it can become part of the future roadmap, there remains the challenge of […]
Rentrak, the multi-screen measurement outfit, has signed a contract with 210 Digital Media, a specialist in paid VoD content, to use Rental’s OnDemand Essentials service. 210 Digital Media, which produces and distributes digital programming to cable, satellite and broadcast companies worldwide, will use OnDemand Essentials to measure and report on demand viewing to better serve […]
Following tests conducted across the country, at800, the organisation responsible for protecting Freeview when 4G at 800 MHz is rolled out across the UK, has provided a new estimate of the likely scale of the impact. If national rollout reflects the results seen during its tests, at800 expects no more than 90,000 households, with Freeview […]
German cable MSO Kabel Deutschland has started transmission of the new DVB-C2 standard on cable channel D794 (794 MHz centre frequency) at ANGA COM 2013 as part of an extended DVB-C2 field trial in its CATV networks in Berlin, Hamburg and Munich. The field trial will migrate into a regular service as soon as relevant […]
US pay-TV giant DirecTV says it will start offering home security to subscribers next year. DirecTV on June 5th acquired LifeShield, which specialises in monitoring doors, windows and offers various video camera options. DirecTV will then be matching the likes of Comcast and Time Warner Cable who already supply home security to subscribers. DirecTV says […]
Nielsen and Syncbak have announced the successful completion of a technical trial aimed at capturing and measuring viewing of television content on mobile devices using Syncbak technology. The trial verified that broadcasters can obtain measureable online and mobile viewing using Syncbak technology. In collaboration with CBS, which is a strategic investor of Syncbak, Nielsen conducted […]
Excentis, a provider of testing services for access network technology, has launched a new service for testing Wi-Fi access points. The unique testing approach in a real-world environment – a first in Europe – provides both operators and manufacturers with representative parameters for assessing the performance of Wi-Fi access points. Wi-Fi technology is complex, especially […]