Advanced Television

Research

Italy ends 2010 with over 40m active digital TV boxes

At the end of 2010, Italy has over 40 million active digital TV boxes and a total of 30 TV channels available in HD, according to data published by HD Forum Italia (HDFI). In the DTH segment, some 2.4 million Sky Italia subscribers, or 50 per cent of the subscriber base (totalling 4.8 million), are […]

December 17, 2010From Branislav Pekic in Rome

Motorola: Viewers moving away from scheduled TV content

British viewers are moving from traditional video consumption habits to a more varied video content ‘diet’, according to the UK-market findings from global research conducted by Motorola Mobility, a subsidiary of Motorola. Motorola Mobility’s 2010 Media Engagement Barometer shows that while free-to-air services are available to 67 per cent of global viewers, compared to 57 […]

December 17, 2010

Best Buy: 3D, connected TVs selling poorly

US consumer electronics giant Best Buy’s disappointing third quarter financial numbers have seen the company put much of the blame on poor sales of 3D and Internet-enabled televisions. The CE retailer has reported quarterly revenue dropped five per cent, compared to last year’s third quarter. TV makers and retail partners had been expecting a slight […]

December 17, 2010

US cable penetration hits 21 year low

Wired-cable penetration of American TV households hit a 21-year low as more consumers opted to receive video programming via an alternate delivery system (ADS) than ever before, according to a TVB analysis of Nielsen Media Research data for November 2010. According to Nielsen NTI data, national ADS penetration reached 30.5 per cent of television households […]

December 17, 2010

Canada: TV subs market not affected by cord-cutting

Canadian television service providers continue to add subscribers despite the growing presence of online content according to research and consulting firm Boon Dog. The firm said the traditional TV market added about 29,000 new households in the second quarter of 2010, for a total of about 11.3 million subscriptions. “While there has been much speculation […]

December 17, 2010

YouTube continues to dominate US online video rankings

comScore, provider of digital world data, has released data from the comScore Video Metrix service showing that 172 million US Internet users watched online video content in November. The total US Internet audience engaged in nearly 5.2 billion viewing sessions during the course of the month. Google Sites, driven primarily by video viewing at YouTube, […]

December 17, 2010

Research: Time spent watching TV still tops Internet

The average adult still spends far more time watching television than on the Internet, according to a study by eMarketer. The firm reports that in 2010 the average adult spent about four and a half hours per day watching television—or 30 hours per week—compared to an average of just two and a half hours per […]

December 17, 2010

N. American carriers to reap $246bn from VoIP in 2010

Findings from market research firm Infonetics Research’s latest report on North America Residential Voice, Data, and Video Service market share and forecast has highlighted the increasing importance of video services. “Considering that revenue from video services will rival that of voice services by 2014, one of the more interesting trends going on in the residential […]

December 16, 2010

Study: Shopping behaviour unaffected by DVRs

Watching a television show from a digital video recorder (DVR) gives viewers a chance to skip commercials, but new research suggests that owning a DVR does not influence the demand for advertised products despite its ad-skipping feature. It appears that, only a small percentage of ads were fast-forwarded by DVR users who participated in the […]

December 15, 2010

Research: Americans spending equal time online and watching TV

Findings from a new Forrester Research study have revealed that for the first time, US residents are spending on average as much time to online activities as they are to watching TV. The increased time spent online isn’t reducing the time spent watching TV, which has remained at an average of 13 hours per week […]

December 14, 2010