Advanced Television

Consumer Behaviour

Rovi: Connected TV market maturing

A Rovi study has provided updated metrics on connected TV owner demographics and usage for the first quarter 2013. When compared with previous results, the findings suggest the market for connected TVs is maturing rapidly. The audience for connected TVs is shifting, with females now – for the first time since Rovi and Decipher began […]

June 6, 2013

Consumers will buy content from OTT and pay-TV

CSG Systems, a provider of support solutions, has published the findings of a comprehensive survey that reveal key consumer decision points for choosing a digital content provider. Through an independent survey of 1,200 US consumers age 18-65, CSG challenged the prevalent notion that OTT content providers are preferred significantly over broadband pay-TV operators when consumers […]

June 5, 2013

Most mobile-TV viewing occurs in the home

The majority of mobile TV viewing occasions – 82 per cent of tablet and 64 per cent of smartphone – occurs in the home, according to a study by market research firm Chadwick Martin Bailey. Additionally, the primary driver for consumers watching video on mobile devices is convenience – not to avoid advertising. The study […]

June 4, 2013

Spain prefers Internet to TV

Spaniards prefer surfing through the Internet to watching TV to amuse themselves, according to a report from the consultancy firm Deloitte. The study with a 2,000 sample reveals that 55 per cent of the surveyed choose Internet rather than the TV in Spain in line with Italy but unlike other countries such as Germany, France […]

May 31, 2013From David Del Valle in Madrid

YouView: 60% of users view VoD

YouView has revealed it is on its way to reaching 400,000 homes across the UK, just 8 months after launch. The subscription-free service, offering 7 day catch-up and on-demand TV, has also released on demand viewing statistics for the first time citing over 2.2 million VoD plays per week, with around 60 per cent of […]

May 30, 2013

STBs trump Smart TVs for catch-up

New data from MediaBug – Decipher’s bi-annual media tech tracker – have revealed that in homes in which both a Smart TV and a VoD enabled STB are present, an overwhelming 73 per cent choose to access their catch-up TV through the STB. The main reason given is ‘quick to access’, which highlights a key […]

May 30, 2013

Smart TVs: Makers need to switch on

According to Analysys Mason Senior Analyst, Cesar Bachelet, the firm’s latest consumer survey, conducted in five countries in Europe and the USA, more than a third of respondents were interested in buying a Smart TV set, but of the one in five respondents who claimed to own a smart TV, fewer than half of those […]

May 29, 2013

Cisco: 2bn Internet video users by 2017

The Cisco Visual Networking Index (VNI) Forecast (2012-2017) projects that global Internet protocol (IP) traffic will grow three-fold between 2012 and 2017. Global IP traffic (fixed and mobile) is expected to reach an annual run rate of 1.4 zettabytes ― more than a trillion gigabytes per year – by 2017. Internet video users are projected […]

May 29, 2013

1.6m view Sky’s Game of Thrones opener

Stuart Murphy, Director of Sky’s entertainment channels, has revealed viewing figures for the broadcaster’s major entertainment shows during April, which show significant consumption other than at the time of live broadcast. Writing in the Sky Views blog, Murphy says that what is great is the number of people who are watching their favourite shows at […]

May 29, 2013By Colin Mann

UK consumers increasingly prepared to pay for content

UK consumers are increasingly prepared to pay for media content despite the fact they are spending fewer hours watching TV, reading books and browsing social media sites than in previous years, a survey by advisory firm KPMG has found. KPMG’s latest Media & Entertainment Barometer which gauges trends and consumers’ sentiments towards new and traditional […]

May 28, 2013