Advanced Television

Consumer Behaviour

Virgin Media Hotlist measures TV buzz

Virgin Media has unveiled The Hotlist, a new measurement tool that provides an alternative view on TV engagement. The Hotlist sorts the most viewed and talked about shows into an out- of-ten ranking to uncover the most talked about shows on TV. To calculate what’s hot on the box Virgin Media has created a new […]

June 13, 2013

Millennials increasingly abandoning pay-TV

Pivot, Participant Media’s new cable network, has released its first annual Industry Report about millennials’ (18-34 year olds) consumption of TV content. The study examined how the current Pay TV ecosystem could be impacted if programmers and MVPDs provided consumers with a new distribution alternative that speaks specifically to this demographics lifestyle and viewing habits. […]

June 12, 2013

Half of UK listens to online radio

Forty-eight per cent of adults in the UK listen to audio or radio online each week, an estimated weekly audience of 25 million, according to results from the first Audiometrics market research to measure listening behaviour. The survey of 3,000 UK adults (aged 15 and over) found that the weekly reach of online audio and […]

June 12, 2013

TV Everywhere increases value of pay-TV service

Premium TV network EPIX has chosen the Cable Show in Washington, DC to reveal key findings of a nationwide survey, conducted by global consumer research firm Hub Entertainment, which show that consumers who view content on multiple platforms and devices attach much more value to service from their pay-TV provider than those who watch on […]

June 11, 2013Nick Snow @ The Cable Show

Nielsen: Traditional TV still dominates

In its Q1 Cross Platform Report Nielsen says that, despite a small dip on last year, traditional live TV remains dominant while streaming and mobile video use is growing but still small in comparison. “Still vibrant, traditional TV is thriving as viewers continue to go to their sets for entertainment and information that appeals to […]

June 11, 2013

Only 5% of Spaniards pay for VoD and PPV

Just 5 per cent of Spanish pay TV homes acquires VoD and PPV services – with an average expenditure of €2.50 per home a month. The latest report from the CMT, the Telecommunications Market Commisison, reveals that 95 per cent of pay TV homes does not use VoD and PPV services at all. In Spain, […]

June 11, 2013From David Del Valle in Madrid

Majority of Canadians are marathon viewers

A Rogers Innovation Report reveals that Canadians’ love affair with their TVs continues and that technology is significantly changing where and how they watch it. The report shows that a majority of Canadians participate in TV marathon sessions, access TV entertainment on smartphones and tablets, and are using social media to enhance their viewing experiences. […]

June 11, 2013

Live TV still prospering in UK despite VoD

Live TV continues to drive the video consumption market in the UK despite the availability of VoD services, according to research from video solutions specialist QuickPlay Media. Regardless of device used for viewing, more than four in ten (42 per cent) consumers still only watch live content compared to only 28 per cent and 29 […]

June 10, 2013

PwC: Digital half of all entertainment spend by 2017

Consumer access to entertainment & media (E&M) content and experiences is being democratised by ever increasing access to the Internet and strong growth in the ownership of smart devices. According to PwC’s annual Global Entertainment and Media Outlook, even though traditional, non-digital media will continue to dominate E&M spending during the forecast period, growth will […]

June 7, 2013

Edelman: Social platforms expand entertainment

Edelman has released findings from its seventh annual Global Entertainment Study, revealing that nearly two-thirds of respondents agree that watching and sharing entertainment online has increased their sense of global connection. The findings also highlight behavioural similarities and differences around entertainment consumption, social media interactions, overall engagement trends and distinctions between emerging and developed markets. […]

June 6, 2013