Advanced Television

Consumer Behaviour

Connected devices to double US Internet households

By 2017 there will be 204 million connected TV devices linked to the Internet and able to deliver apps to viewers, more than double the projected number of US Internet households. These devices include video game consoles, streaming media players, Blu-ray Disc players, and TVs. According to the latest NPD Connected Intelligence Connected Home Forecast, […]

July 22, 2014

Mobile and Internet ‘essential’ to UK consumers

UK consumers believe that they can’t do without the Internet and mobile phones, Ofcom research reveals. The media regulator examined which communications services UK consumers consider ‘essential’ in their day to day lives and whether they are affordable, particularly for the most vulnerable in society. This forms part of Ofcom’s ongoing work to ensure consumers […]

July 22, 2014

83% unfamiliar with Ultra-HD

According to research from The Diffusion Group (TDG), short-term demand for 4K/Ultra-HD televisions is hindered by two simple but structurally important fundamentals: a widespread lack of awareness among consumers and a marked sensitivity to the costs of these advanced sets. TDG research indicates

July 18, 2014

Computers lose ground to Smart TVs, tablets for online viewing

Computers were the first devices used for watching TV online, and even today they remain the single most commonly used device for online viewing. However, research suggests that online viewing is beginning to shift away from computers and toward mobile devices and Smart TVs. According to the annual What’s TV Worth study from Hub Entertainment […]

July 17, 2014

US: Big 4 networks ‘Must Keep’ channels for 78%

Despite threats from over-the-top services like Netflix, Amazon and increased use of web video and mobile alternatives, the big four US TV network brands are top-of-mind and continue to stay relevant for TV viewers, according to Solutions Research Group’s latest edition of its Must Keep TV Report. The proportion of Americans who would include at least […]

July 17, 2014

Online viewers unwilling to pay to avoid ads

STRATA, a specialist in media buying and selling software, found in a survey of viewers of online content that, as online video distribution continues to grow, the majority said they would not pay a premium to avoid online video ads. Only 18 per cent of respondents said they would pay a premium, with younger viewers […]

July 16, 2014

Economist: ‘File sharing modest impact on box office revenue’

Koleman Strumpf, a Professor at the University of Kansas School of Business, has conducted a study investigating the economic importance of intellectual property protection. In the paper – Using Markets to Measure the Impact of File Sharing on Movie Revenues – Strumpf suggests there are two main empirical challenges: overcoming the non-random timing of the […]

July 16, 2014By Colin Mann

World Cup breaks broadcast records

In advance of fully-audited global viewing figures for the FIFA World Cup on the night of July 13th, TV broadcasters around the world have joined in celebrating an outstanding set of results from the tournament. The group matches had already set new TV records in a number of markets, from Belgium to the US. Sales […]

July 15, 2014

World Cup breaks social media records… again

Germany’s World Cup final victory over Argentina smashed global records on Twitter, and has also become the biggest sporting event in Facebook’s history. Twitter said that Germany’s 1-0 victory peaked at 618,725 tweets a minute, easily breaking the previous record of 580,166 set during the team’s 7-1 crushing of Brazil in the semi-final. However, the […]

July 14, 2014

Digital devices drive new viewing habits

Adults around the world remain hooked on TV but the consumption habits of content-hungry viewers are changing rapidly, according to global research consultancy TNS. While our love affair with television endures, TV sets alone are no longer enough to satisfy our appetite for content, driving the growth of online media and ‘screen-stacking’ as a result. […]

July 11, 2014