Apple TV+ has unveiled a selection of original content, produced with Apple Immersive Video, that will become available in the Apple TV app on Apple Vision Pro when it launches on February 2nd. Apple Immersive Video is a new entertainment format pioneered by Apple that aims to transport viewers to the centre of a story […]
Apple has revealed its long-awaited Vision Pro headset will go on sale on February 2nd in the US. Customers will have the option to pre-order the device from January 19th for $3,499 (€3,202). The company revealed the headset in June 2023, but there have been issues since then. According to the FT, Apple has more […]
disguise, a specialist in real-time visual experiences, has partnered with the Portland Trail Blazers to broadcast augmented reality (AR) graphics created by tracking a handheld camera during a basketball game. The AR graphics bring fans a more in-depth view of the action with live in-game stats. “The NBA has provided live game data for a […]
Whilst VAR continues to cause havoc in the Premier League, almost eight in 10 children (79 per cent) would be excited to see a new technology added to a sport they watch, according to research from Virgin Media O2. The most popular technological developments children want to see include smart balls with built in sensors […]
Video solutions provider, Accedo, is launching a dedicated partner ecosystem to enable spatial computing deployments for video service providers. The new Xtend Partner Hub consists of vetted pre-integrated partners, which each provide the technology and expertise needed to enable the seamless delivery and monetisation of immersive experiences. A number of key partners will be available […]
BT Group has launched a new testbed to develop and trial immersive experiences in the areas of work, home, health and entertainment. Inviting technology partners and customers to collaborate, the testbed brings together enabling technologies with EE’s 5G network and private 5G networks. It will explore how new capabilities such as network exposure functions, cloud-rendering […]
As new devices entice the consumer XR market, a white paper commissioned by InterDigital, a mobile and video technology research and development company, and written by market research firm ABI Research, details the standards, solutions, and emerging challenges shaping new extended reality (XR) opportunities. The report, Defining the XR Experience: Enabling the Immersivity Ecosystem, introduces […]
Following Apple’s recent unveiling of its Vision Pro headset, S&P Global Market Intelligence believes that the tech firm is set to play a key role in revitalising the AR/VR market. Neil Barbour, associate research analyst at S&P Global Market Intelligence, commented: “The AR/VR hardware segment found a relatively low ceiling as an extension of the […]
According to a new study by Fact.MR, a provider of market research and competitive intelligence, the global metaverse gaming market is expected to garner $1.3 trillion (€1.2trn) by the end of 2033, expanding at a CAGR of 38.2 per cent from 2023 to 2033. The metaverse, which has been attracting a lot of new users, […]
The UK is forecast to maintain its position as the leading entertainment and media market in Europe over the next four years according to PwC’s Global Entertainment & Media (E&M) Outlook 2023-2027. UK E&M revenue is expected to reach £85 billion (€99.1bn) in 2023 with growth forecast at a compound annual growth rate of 4 […]