In recent years, advertisers have called for unified campaign metrics across all platforms and media. The new SpotOn measurement reports profiled contacts, reach and frequency across different devices. Finland is one of the first countries in the world to successfully measure unified campaign metrics across all broadcast platforms. The SpotOn measurement incorporates advertising on broadcasters’ […]

Juniper Networks, a specialist in secure, AI-Native Networking, has announced that the Norwegian Broadcasting Corporation (NRK) has selected Juniper to provide a brand-new MPLS-based, automated Wide-Area Network (WAN) for the national broadcaster’s move to an IP-based network infrastructure. Across three national TV channels, 14 radio stations and a digital services platform, NRK is Norway’s public […]

Interra Systems, a provider of end-to-end quality assurance solutions to the digital media industry, has announced that long-time customer Starz — the media and entertainment company that produces and distributes streaming content across subscription television platforms worldwide — is using the latest version of the company’s BATON Captions solution to simplify caption generation and quality […]

Frequency, the engine behind some of the world’s best-known streaming television channels, has announced at MIPCOM the European expansion of its Managed Channel Services (MCS) division. Launched in the US to support rights holders and brands creating premium FAST channels, Frequency is now extending MCS and its end-to-end channel solutions to English-speaking Europe, with plans […]

Run3TV, the ATSC 3.0 application platform that enables Smart Broadcasting for local TV broadcasters, has announced a partnership with audience measurement firm TVision, to provide accurate viewing and attention data from the TVision audience panel. TVision maintains a panel of approximately 5,000 US households representing more than 14,000 people, measuring person-level viewer engagement and attention […]

VideoAmp, the media measurement company, has announced the launch of the next generation of the VideoAmp Platform, encompassing a full suite of APIs and enhanced dashboard experiences for seamless reporting and insights. The company’s cross-platform planning, audience measurement, outcome measurement and optimisation solutions can now integrate directly into agencies’, brands’, and publishers’ systems, providing them […]

SES has extended its long-standing partnership with Sky through a multi-year contract renewal for satellite capacity and back-up services from SES’s prime video neighbourhood of 28.2/28.5 degrees East. The previous contract, signed in May 2022, was worth €84 million, but terms for this latest agreement were not revealed. SES’s satellites at the 28.2/28.5 degrees East orbital […]

Samba TV, a provider of TV technology for audience data and omniscreen measurement, has announced its partnership with IRIS.TV, the content data platform, to enhance contextual advertising and measurement with artificial intelligence (AI). The collaboration will leverage Samba AI to analyse extensive video catalogues from major digital media and connected TV (CTV) publishers indexed with […]

Parrot Analytics, a specialist in content valuation and global entertainment analytics, has announced the launch of Streaming Metrics, providing an understanding of the key metrics that drive financial performance across streaming services. Streaming Metrics aims to empower strategy, finance and competitive analysis teams with access to historical and forecasted economic performance metrics – subscribers, revenue, […]

ZOO Digital, a provider of localisation and media services such as subtitling, translation, dubbing and scripting, has published its white paper on Artificial Intelligence (AI), giving an insight into how the revolutionary technology is bringing transformation in its market. The paper examines the fundamental questions of: · Can AI replace humans? · What are the […]