Findings from the 2024 Retail Advertising Outlook Report from omnichannel advertising specialist Mediaocean reveals that paid social media spend for retail brands looks likely to skyrocket in 2024, with 72 per cent of respondents planning on increasing spend in this channel (highest). Retail ad spend will rise on a macro scale, with industry optimism reflected […]
Relo Metrics (formerly GumGum Sports), the AI-powered sponsorship analytics platform for real-time data decisions, has announced a strategic partnership with the British Basketball League. As the League’s Official Brand Valuation Partner, Relo Metrics provides the League with real-time social media and broadcast sponsorship analytics until the end of the 2023/24 season to drive its commercial […]
A White Paper from ARK Invest examines the economic impact of converging technologies and explores how five converging platforms are likely to define this technological era. The study goes back a few hundred years from the introduction of the steam engine, then the railroads, telegraph, photography and the bicycle as key enables for economic growth. […]
Veritone, a specialist in designing human-centered AI solutions, has launched Ask Veri, a new conversational intelligence solution that empowers Veritone Digital Media Hub (DMH) users to extract actionable insights and execute dynamic workflows from their media archive data through a generative AI-enabled, chat-based tool. Ask Veri is an integrated solution on Veritone’s aiWARE platform, and […]
French regulators have fined Google €250 million for breaching an agreement over paying media companies for reproducing their content online. The Competition Authority said it was fining the company for breaches linked to intellectual property rules related to news media publishers. The regulator also cited concerns about Google’s AI service. It said Google’s AI-powered chatbot […]
Video networking solutions provider Haivision has released the results of its fifth annual Broadcast Transformation Report which reveals the industry’s top technology priorities and trends in live video contribution, IP and cloud adoption, 5G, and artificial intelligence. Key findings include: SRT continues to be the most widely adopted transport protocol: 68 per cent of respondents use […]
AI and video search company Newsbridge has unveiedl its new identity: Moments Lab. The rebrand includes a new logo, visual identity, and company name that the company says better encompasses its vision and mission: harnessing the power of multimodal and generative AI to eliminate sourcing roadblocks for content teams worldwide, empowering them to preserve and […]
Stream Hatchet, a provider of data analytics for the live streaming industry and wholly-owned subsidiary of GameSquare Holdings, has announced the launch of its AI-powered news platform and a website upgrade. Stream Hatchet says its new website elevates traditional news sources by creating a dynamic AI-driven insights hub that delivers daily articles on relevant live […]
The European Parliament has approved the first legal framework aimed at constraining the risks of AI. The AI Act works by classifying products according to risk and adjusting scrutiny accordingly. EU law makers said it would make the tech more “human-centric.” “The AI act is not the end of the journey but the starting point […]
In response to Google launching a program for news publishers which offers access to AI tools in order to help them produce content, Bynder has conducted a survey of 2,000 consumers in the UK & US, which uncovered that news articles are the form of written copy that consumers believe should be written by a […]