Advanced Television

Data: Bluey tops UK SVoD viewing on Xmas Day

January 6, 2026

By Nik Roseveare

Digital i has shared data revealing the most-watched shows on the SV0D services it measures (Netflix, Disney+ and Prime Video) in the UK on Christmas Day 2025.

The most watched title was Bluey, with 1.8 million homes choosing to watch the animated adventures of the Heeler family via Disney+ on December 25th. Bluey was followed by Stranger Things with 0.9 million tuning in on Christmas Day – whilst the staggered release of the final season ensured Netflix’s sci-fi juggernaut maintained strong engagement levels throughout the holiday period.

The Big Bang Theory appeared twice in the Top 20, being present in the libraries of both Disney+ and Netflix – with Netflix (o.36 million) attracting slightly more viewing for the popular CBS sitcom that Disney+ (0.34 million).

The Top 20 SVoD title viewed on Christmas Day were:

Barb figures showed that the most popular title among Christmas Day viewers was BBC’s The Scarecrow’s Wedding. Barb’s Top 10 can be viewed here.

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