DAZN, the sports streaming platform, has announced a collaboration with TikTok that will see National League football streamed live and free via TikTok Live.

On November 8th, Southend United will play Carlisle United – kicking off at 5.30pm – with the game streamed live on the DAZN National League TikTok channel, with no subscription required.

DAZN and TikTok said the live stream is part of their shared ambition to make live football more “accessible, interactive and social for fans across the UK and beyond”. While Southend v Carlisle marks the first match to be broadcast live on TikTok, DAZN and TikTok are exploring further opportunities this season to bring more National League football and behind-the-scenes content to audiences worldwide.

In addition, DAZN and TikTok will host a dedicated workshop for all 72 National League clubs, designed to help them make the most of the platform.

Pete Oliver, CEO of Growth Markets at DAZN, commented: “This collaboration with TikTok is an important moment in DAZN’s longstanding partnership with the National League. Through broadcasting National League content on DAZN’s dedicated TikTok channel and hosting a workshop on leveraging the platform, we’re working with clubs to grow their engagement, tell their stories and reach wider audiences. DAZN is helping make football more accessible and creating opportunities for clubs to thrive in the digital era.”

Phil Alexander, CEO of the National League, said: “Our partnership with DAZN and TikTok brings clubs closer to their communities and helps shine a spotlight on the National League at a crucial moment. By making National League football available live and free on DAZN’s TikTok channel, we’re giving fans everywhere the chance to connect with the game they love, while building momentum for the 3UP campaign. This is a fantastic opportunity to amplify our voice, as well as that of the clubs, players, MPs, the Football Supporters Association and fans that are calling for change.”

Abbie Raybould, Sports Lead at TikTok UK, added: “Football is at the heart of TikTok’s global community, it’s the number one sport our users follow, watch and play. Collaborating with DAZN to bring the National League to TikTok LIVE is a big step towards making football more accessible, immersive and interactive – championing the community spirit that underpins the national game. TikTok is a platform that celebrates authentic, local stories and this collaboration will bring fans closer to their favourite clubs.”

Other posts by :

1. OQ Tech gets Luxembourg 5G-by-Sat concession
2. Roskosmos: Heads roll, launch project scrapped
3. MDA under pressure over satellite order
4. SES backs C-band action from FCC
5. Congested orbits mean high risks of debris
6. SpaceX bids fairwell to booster 1076
7. Bank: LBG Media results “in line”
8. WBD: Surprise, surprise… not
9. SpaceX to lose Moon Lander contract?

Categories: Articles, Content, Social Media

Tags: dazn, football, National League, tiktok