Advanced Television

Lussana appointed CEO of Seven.One Media

October 28, 2025

Nicola Lussana, former Managing Director of Publitalia ’80, has assumed the role of Chairman of the Management Board and CEO of Seven.One Media effective immediately.

Dr. Markus Messerer will take on the role of Chief Operating Officer and Lennart Harendza the role of Chief Revenue Officer. Both will remain in their roles as Managing Directors and, together with the existing leadership team, contribute to shaping the future of the sales house, enhancing market presence and operational effectiveness.

In their new roles, Messerer will be leading the operative business including subsidiaries (including the Austrian and Swiss markets), technology and transformation. Harendza will be overseeing agency and client sales including sales support and creative.

Marco Giordani, CEO of ProSiebenSat.1 Media, commented: “Nicola Lussana joining Seven.One Media marks an important step in strengthening the company’s presence in the German-speaking region and beyond while supporting ProSiebenSat.1’s long-term industrial growth strategy. Nicola is a proven expert in his field. Together with Markus Messerer as Chief Operating Officer, Lennart Harendza as Chief Revenue Officer and the outstanding Seven.One Media team, Seven.One Media is ideally positioned to drive forward the next chapter, based on growth and innovation.”

Lussana added: “It is an honor to be heading the sales house of ProSiebenSat.1 at such a crucial moment for the company. I look forward to working with Markus Messerer and Lennart Harendza and the entire Seven.One Media team. Positioning our activities in Germany, Austria and Switzerland more closely to a European strategy will help us to extend our reach internationally, provide added value to our customers, and create additional opportunities for growth.”

Nicola Lussana began his professional career at Accenture before joining Publitalia ’80, where he has spent over two decades shaping Italy’s media landscape through various leadership roles. Since 2015, he has served as Managing Director at Media Agencies. In addition to his role, he was appointed CEO of Mediamond in 2023 and joined the Board of Publieurope as a Director in 2021.

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