Australia: Nine signs FTA NHL deal
October 16, 2025
By Nik Roseveare

Nine and the National Hockey League (NHL) have announced a deal that will bring the US professional ice hockey league to Australian audiences free-to-air.
Starting on October 18th, 9GO! will broadcast a live NHL game every Saturday morning throughout the 2025/26 regular season. The partnership will deliver 21 regular-season games. The action begins a match-up between the Tampa Bay Lightning and the Detroit Red Wings at the Little Caesars Arena in Detroit.
Nine and the NHL have developed a bespoke broadcast feed specifically for the Australian market. Produced by NHL Productions in its studio in New York City, the feed will provide viewers with a tailored experience, featuring dedicated commentators providing play-by-play commentary and analysis tailored for the Australian audience, as well as customised intermission coverage.
Brent Williams, Nine’s Director of Sport, commented: “We are incredibly excited to partner with the NHL to bring the fastest game on ice to Australian homes, free-to-air. This isn’t just a broadcast – it’s a tailored viewing experience. By creating a dedicated feed with local commentary and specialised content, we are committed to growing the sport in Australia and giving fans the best possible coverage. The link to the Winter Olympics provides a fantastic narrative that will build excitement for what is a huge event on the Nine calendar.”
“We are thrilled Nine shares our commitment to delivering live games to more fans across Australia,” added Daniel Kim, NHL Executive Vice President, Media & International Strategy. “The overwhelming success of the NHL Global Series Melbourne coupled with the growing enthusiasm for our grassroots, learn-to-play hockey initiatives and increasing social media engagement across our dedicated channels underscore the impact of our investment in Australia.”
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