CNN launching new streaming product
May 15, 2025
CNN has announced that it will expand its current subscription offering with the launch of a new streaming product, set to debut first in the US, this autumn. The news comes three years after the WBD merger forced the closure of CNN+ when the service was less than a month old.
The latest streaming product will provide a “simple and centralised way for audiences to experience CNN’s journalism and original programming”. Subscribers will be able to choose from a selection of live channels, catch-up features and VoD programming, across all platforms: the CNN mobile app, connected TV apps and CNN.com.
“CNN has been leading and innovating in video-led journalism since its inception, and the expansion of our subscription offering to include streaming embodies that pioneering spirit,” said Alex MacCallum, Executive Vice President, Digital Products and Services. “We’re giving audiences an even more convenient way to access CNN’s trusted reporting and original programming—brought together in one intuitive, easy-to-use experience.”
This new product will be part of CNN’s new All Access subscription service tier. It will build upon the existing CNN subscription product that was launched in October 2024, which currently gives users unlimited access to CNN.com articles and subscriber-only content.
CNN’s pay-TV linear experience remains available to pay-TV subscribers across all platforms. Current CNN pay-TV subscribers will also be able to log in and access the new streaming product at no additional cost. CNN will also continue to have a presence on the Max streaming platform.
CNN has also announced that its head of Asia Pacific, Ellana Lee, has been elevated to the newly created global role of Group Senior Vice President, General Manager APAC, and Global Head of Productions, overseeing a new team at CNN that will handle all aspects of multi-platform sponsored content at the network alongside her existing editorial responsibilities.
In a CNN career spanning 25 years, most recently as SVP, Managing Editor Asia Pacific, & Global Head of Features Content, Lee has pioneered its approach to feature content. Effective immediately, Lee’s expanded role will see her guide a new Global Productions team, focused on developing and producing sponsored content across all platforms, and see the creation of new roles in the US to strengthen and expand the existing Features team, currently based across Atlanta, Abu Dhabi, Hong Kong, and London.
Mike McCarthy, Managing Editor, CNN Worldwide, commented: “Under Ellana’s leadership, our Features team has consistently innovated, delivering award-winning, multi-platform, editorially robust and engaging feature content that has attracted commercial partnerships with some of the world’s most dynamic and successful brands. She will now bring that experience, creativity and skill to bear across the network, working in tandem with our digital, TV, product, programming, marketing, communications, and commercial teams globally.”
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