Amazon has upgraded its AI Nova Reel with the ability to generate videos up to two minutes in length. Launched in December 2024, Nova competes with models from OpenAI and Google.

Nova Reel 1.1, can generate “multi-shot” videos with “consistent style” across shots, claims AWS developer advocate Elizabeth Fuentes. Users can provide a prompt up to 4,000 characters long to generate up to a two-minute video composed of six-second shots.

It also introduces a new mode called ‘Multishot Manual’ where the model can reference an image along with a prompt to offer more control over a video shot’s composition. According to Fuentes, given a 1280×720-resolution image and 512-maximum-character prompt, Multishot Manual can generate videos containing up to 20 shots. Nova Reel is only available through AWS platforms and services, including Bedrock, Amazon’s AI dev suite, and customers must request access. As with most generative AI systems, there are questions as to whether Reel was developed using ethically sound methods.

Amazon hasn’t revealed the source of Reel’s training data, nor has it provided an explicit way for creators possibly feeding the models’ datasets with their videos to opt out. The company has, however, said that it’ll protect any AWS customers accused of violating copyright with media generated by its models, in keeping with its indemnification policy.

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Tags: AI, Amazon, aws