Mediaset Premium targets 2m subs by year-end
June 1, 2015
From Branislav Pekic in Rome
Italian commercial broadcaster Mediaset is targeting 200,000 new subscribers for its pay-TV service, Mediaset Premium, by the end of the year, taking the total to two million.
According to Mediaset Premium CEO, Franco Ricci, the pay-TV platform currently has 1.77 million subscribers, to which should be added pre-paid cards. At the end of 2014, Mediaset Premium had 1.72 million subscribers.
However, Ricci did not want to comment any possible alliances in the pay-TV sector, adding that Mediaset Premium is competing on a “day to day” basis with its main rival (Sky Italia). He added that this is a very important moment for the company, as after years of a defensive policy, Mediaset Premium is trying to “attack” the market share of its rival.
Other posts by :
- AST SpaceMobile: “Good for indoor reception”
- EchoStar booms on SpaceX holding
- Norway wants a satellite constellation
- Crossroads backs AST SpaceMobile
- FCC examines SpaceX’s 15,000 sat-constellation plan
- EchoStar: “Severe uncertainty” led to spectrum sales
- Netflix gets downgrade on Warner Bros move
- UK trims Orbex investment
- Euro-bank sets up €500m space fund