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Study: Netflix #1 coolest brands for Kids

Netflix is number one in the 100 Coolest Brands for Kids & Teens according to a study of 60,000 youngsters unveiled by Beano Brain, the specialist kids and family insights agency. This second edition of Beano Brain’s annual Coolest Brands Report saw the streaming service overtake YouTube – which came top in 2022. McDonalds, Nike […]

August 16, 2023

3SS deep links YouTube recommendations

3 Screen Solutions (3SS) has announced that its 3Ready video entertainment platform has added YouTube as a content partner. Deeper integration of YouTube Recommendation API into 3Ready will enable video service providers and carmakers to cherry-pick from among the array of YouTube content to deliver to customers. This includes integration of YouTube APIs to surface […]

August 11, 2023

CBC Podcasts channel on YouTube

CBC, the Canadian podcaster, has announced a new channel on YouTube that sees a collection of CBC podcasts available through the digital platform. Audiences can now stream more than a dozen CBC Podcasts on YouTube, including: investigative titles Someone Knows Something and Uncover; acclaimed hits Let’s Not Be Kidding and Run, Hide, Repeat; and daily […]

July 20, 2023

BBFC: Cinema classifications up 60% YoY

The British Board of Film Classification (BBFC) has published its Annual Report and Accounts for 2022, which marked the BBFC’s 110th year of content classification. Findings from the Report showed a promising uplift in overall content submitted for classification across cinema, online and home entertainment. The BBFC classified 1,057 cinema films, 5,527 video submissions and […]

July 19, 2023

Study: Women’s World Cup interest up 57% on 2019

Ahead of the FIFA Women’s World Cup in Australia & New Zealand, research has revealed the extent to which interest in women’s football has grown in the four years since the 2019 tournament in France. The worldwide study commissioned by WSC Sports – a provider of AI-driven sports content – surveyed over 14,000 people spanning five […]

July 18, 2023

Survey: US Gen Z prefers UGC

Findings from a survey studying streaming subscription behaviour from content, monetisation, and marketing technologies provider InMobi indicate that younger consumers’ content preferences show a significant shift in the types of content they gravitate toward. The survey shows that while Millennials (ages 35-44) prefer streaming, Gen Z (ages 18-24) significantly leans toward user-generated content (UGC) over […]

July 14, 2023

Law&Crime hits 5m YouTube subs

Legal and true crime network Law&Crime has announced the milestone of 5 million subscribers on its YouTube channel. Averaging 100 million+ views monthly on its coverage of numerous high-profile cases — including YNW Melly, Alex Murdaugh and Johnny Depp — Law&Crime’s YouTube has become the go-to spot for live trial footage and other true crime-related […]

July 11, 2023

Spotify considering full-length music videos

Spotify is reportedly considering adding full-length music videos to its app to help the music streaming service better compete with the likes of YouTube and TikTok. Spotify is said to already be talking to partners about the feature, according to Bloomberg. Spotify – who has not commented on the rumours – currenty allows bands and […]

July 3, 2023

Research: Social video apps favoured by Spain’s under-25s

Exclusive research from Omdia reveals YouTube, TikTok and Twitch are the most popular video services with the under-25 age group in Spain. Netflix continues to be popular with all other age groups. Unveiling the latest research from Omdia on trends across the generation Z (gen Z) market at Conecta Fiction & Entertainment 2023 in Spain, […]

June 29, 2023

Data: US media companies grow social video viewership

Tubular Labs, a specialist in social video intelligence, has released findings around US viewership trends from their Audience Ratings product – giving insight into deduplicated, unique viewership and minutes watched of trending video categories, creators and more across YouTube and Facebook. Top takeaways include: Media Companies Increase Unique Viewers Amid Writers’ Strike The Writer’s Guild […]

June 29, 2023