Nielsen has released a study on media consumption in Germany. The report looks at the current trends in usage habits across video, TV and audio, as well as social media platforms, trust in advertising and trust in news reporting.The report reveals a significant shift in German viewing habits with the use of streaming services being […]
Integral Ad Science (Nasdaq: IAS), a media measurement and optimisation platform, has announced the expansion of its Brand Safety and Suitability Measurement product for YouTube to include reporting for Performance Max and Demand Gen campaigns on Google Ads. “IAS is committed to providing advertisers valuable third-party assurance that their campaigns are running adjacent to brand […]
YouTube is now the #1 platform and #2 media company in the US on Nielsen’s gauge of TV consumption. But even these bright numbers don’t do justice to YouTube’s growing importance in the entertainment ecosystem. Hub’s semi-annual Battle Royale survey captures which entertainment platforms and subscriptions each respondent uses, across categories: premium video, gaming, music, […]
Zixi, provider of the award-winning Software-Defined Video Platform (SDVP) and a specialist in enabling live video transport over internet protocol networks, has announced that Boston-based software private equity firm Clearhaven Partners has completed a significant investment in the Company alongside Zixi’s executive team to drive to the next stages of growth. Founded in 2006, Zixi […]
Tale Wind animation studio, producer of the Turbozaurs animated series, has announced a deal with WildBrain, a specialist in kids’ and family entertainment. Per the deal, Turbozaurs (78 x 7’), will be programmed on WildBrain’s YouTube Hub channels amplifying its global presence and accessibility. The CGI-3D animated series is aimed at kids aged 5 to […]
The US fibre rollout may be slow and concentrated in urban areas, but it’s customers’ preferred choice when available. Fibre internet service providers (ISPs) outshine non-fiber ISPs 76 to 68 (out of 100) for customer satisfaction, per the American Customer Satisfaction Index (ACSI) Telecommunications Study 2024. Yet, although fibre remains the top broadband choice, 5G […]
Jimmy Donaldson, better known as MrBeast, has overtaken T-Series as the biggest YouTube channel in terms of subscribers. Indian music label T-Series, which uploads content such as Bollywood movie trailers and music videos, has been recognised as the largest YouTube channel since 2019. But it was toppled by Donaldson – who was already the individual […]
Sky Kids’ news service FYI: For Your Info is increasing its reach of news and sport content for young viewers (age 9-15), with short news videos set to be released across the week on Sky News social platforms – including TikTok, Instagram and YouTube – in addition to the usual weekly show that broadcasts every […]
Hollyoaks has become the first UK soap to be available in YouTube territories worldwide. The move allows fans around the globe to follow the drama by streaming full sequential episodes for free. It follows the launch of full episodes on YouTube in the UK last year, as part of Channel 4’s move to a stream-first […]
Channel 4 Sport’s YouTube channel will broadcast every single televised moment of live sport from the Paris 2024 Paralympic Games. The announcement of the new partnership comes with 100 days to go until the first day of competition. Channel 4 – the official UK media partner for the Games – is enhancing its long-standing partnership with […]