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Channel 4 trebles YouTube full episode views

Channel 4 reports that is has trebled its YouTube full episode UK views in 2024 – driven by the likes of Untold, Hollyoaks, Murder Case: The Digital Detectives and Football Cops – leading the way in reaching digital natives on new platforms while building on its status as the fastest-growing streamer this year. Its social output […]

October 28, 2024

Report: YouTube top for sport news

A report reveals YouTube emerging as the dominant platform for sport news. According to the 2024 State of Sports Media report by Harker Bos Group’s Crowd React Media, YouTube boasts a 90 per cent reach among sports fans in the US, solidifying its position as the go-to destination for sports news, highlights, and analysis. The […]

October 28, 2024

Law&Crime to premiere new Youtube series with Judge Liz Scherer

Legal and true crime network Law&Crime has announced the launch of its newest original YouTube production, Judge Reacts with Liz Scherer. The show, which features in-depth legal insight on hot-button cases by one of America’s foremost former judges, is set to premiere on Law&Crime’s channel of over 6 million subscribers on October 27th. The premiere […]

October 25, 2024

Thailand: Nielsen deduplicated YouTube CTV measurement

Nielsen, the specialist in audience measurement, data and analytics, has announced the expansion of YouTube Connected TV (CTV) ads measurement to now include deduplication with mobile and desktop devices in Thailand. Following the February announcement of the expansion of Nielsen’s measurement of YouTube ads into 13 global markets, the launch in Thailand means it will now measure […]

October 23, 2024

Family Handyman sees streaming and social surge

TMB, the community-driven entertainment company with more than 250 million consumers worldwide, is sharing the latest growth numbers from its DIY enthusiast brand, Family Handyman. Social and streaming are leading the way for the multichannel brand. FAST (Free Ad Supported Television) viewership for At Home With Family Handyman is up 78 per cent in the […]

October 23, 2024

ITV Studios launching Zoo 55 digital brand

ITV Studios is evolving its digital business into its own label – Zoo 55. Martin Trickey, who joins from Warner Bros International TV Production in January 2025, has been named Managing Director of Zoo 55, reporting to Ruth Berry President, Global Partnerships & Zoo 55. Graham Haigh, currently EVP Digital, will partner with Trickey as […]

October 21, 2024

Little Dot Sport signs PFL, Bellator YouTube deal

Content studio and digital media network, Little Dot Studios, has announced that its sports-specialist label, Little Dot Sport, has been awarded the YouTube channel management contract for PFL, Bellator MMA and PFL Europe, effective immediately. Under this agreement, Little Dot Sport will provide services, including YouTube channel management and digital copyright management (DCM) to claim […]

October 18, 2024

Moonbug partners with Dove

The popular live-action children’s brand, Blippi, and leader in body confidence efforts, Dove, have partnered on all-new series of fun-filled episodes and music videos. Designed for kids aged 4-6, these entertaining resources give families a way to start important conversations about self-esteem while enjoying engaging stories and catchy songs together. In this new content from […]

October 9, 2024

JioCinema names Chatterjee as Chief Business Officer

JioCinema, the Indian digital entertainment destination, has announced the appointment of Ishan Chatterjee as Chief Business Officer. JioCinema says that Chatterjee’s appoinnment reflects its commitment to accelerate its transformation into a tech-enabled company, delivering seamless digital experiences to its rapidly expanding user base. As Chief Business Officer, Chatterjee takes charge of overall monetisation for JioCinema. In […]

October 4, 2024

Japan: Nielsen expands YouTube ad measurement

Nielsen, a specialist in audience measurement, data and analytics, has announced the expansion of YouTube Connected TV (CTV) ads measurement to now include deduplication with mobile and desktop devices in Japan. Following the February announcement of the expansion of Nielsen’s measurement of YouTube ads into 11 global markets, the launch in Japan means it will […]

October 2, 2024