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Apple hits EU’s Digital Markets Act

Apple is arguing with the European Union over the EU’s Digital Markets Act (DMA) and arguing against the EU’s requirement which would require Apple to open its platforms and services to other companies. One major change from the DMA would be the requirement to allow users to sideload apps outside of the App Store. Apple […]

November 20, 2023By Chris Forrester

IAS expands TikTok partnership

Integral Ad Science (IAS), a media measurement and optimisation platform, is expanding its Total Media Quality (TMQ) brand safety and suitability measurement product to TikTok in an additional 21 new markets for a total of over 50 markets. IAS says its coverage reflects the ever-growing popularity of TikTok worldwide and the continuing demand from marketers […]

November 16, 2023

QYOU Media appoints TikTok’s Mishra

QYOU Media, operating in India and the US, has announced the appointment of digital leader and strategist, Raj Mishra, as Group CEO of QYOU Media’s India operations overseeing all business units, with immediate effect. Mishra will focus on increasing operational and financial synergies and strengths among the three primary business units as the company further […]

November 2, 2023

Study: Premium OTT ad opportunities in Indonesia

The Asia Video Industry Association (AVIA) has released a study to understand the usage of different video services in Indonesia and consumer attitudes towards them. The study looked at video across social media, user-generated content (UGC), linear TV, messaging services and premium OTT. Amongst Indonesian consumers, premium OTT is viewed as having the highest quality […]

October 4, 2023

Forecast: Instagram ad revenue to reach $71bn in 2024

Instagram, impacted by the introduction of Apple’s App Tracking Transparency (ATT) policy in 2021 and a subsequent weakening of the digital ad market, is recovering stronger than its social media peers. WARC Media forecasts Instagram’s advertising revenue to reach $71 billion (€66.3bn) in 2024, driven by parent company Meta’s innovation with AI to assist content […]

September 20, 2023

EU fines TikTok €345m for data breach

TikTok has been fined €345 million for breaking EU law in its handling of children’s personal data, including failing to protect underage users’ content from public view. The EU, said the Chinese video app had committed multiple breaches of GDPR rules. It said TikTok put child users’ accounts on a public setting by default; allowing […]

September 15, 2023

Ofcom: VSP rules hard to understand

A report, Regulating Video-Sharing Platforms (VSPs), from UK comms regulator Ofcom lifts the lid, for the first time, on how easy it is for people to access, use and understand the terms and conditions set by six platforms: BitChute, Brand New Tube, OnlyFans, Snapchat, TikTok and Twitch. It also scrutinises how these VSPs communicate what […]

August 9, 2023By Colin Mann

FIFA: ‘Strong broadcast platform for Women’s World Cup 2023’

Following the completion of several deals in Asia, football’s governing body FIFA says it has put in place a global network of broadcast partners for the biggest ever FIFA Women’s World Cup. Recently-completed free-to-air deals include Japan with NHK and China PR with CCTV. Before kick-off in Australia and Aotearoa New Zealand on July 20th, […]

July 21, 2023By Colin Mann

Research: UK Gen Z favours social media for news

Online news sources – particularly social media sites and apps – are the dominant means by which younger people in the UK access news, meaning their direct relationships with traditional news brands are weakening, UK comms regulator Ofcom has found. Ofcom’s News Consumption in the UK 2022/23 report reveals that older teens and young adults […]

July 20, 2023

Report: 65% want options to checkout directly in-content

AiBUY, an in-content shopping solution, has released its 2023 Consumer Path to Purchase report, unveiling the growing desire for more convenient shopping options that better accommodate the rise of scrollable content and media intake – for instance, purchasing products directly from a link in-content which 65 per cent of consumers would likely do if they […]

July 13, 2023