Advanced Television

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Roku: US streaming surpasses broadcast for 3rd month

Roku has announced that for the third consecutive month, US viewers spent more time streaming content on Roku-powered devices than watching traditional broadcast television. According to Nielsen data, streaming on Roku-powered devices accounted for 21.4 per cent of all TV viewing time in the US during July, surpassing broadcast TV’s 18.4 per cent share. This […]

September 4, 2025