Advanced Television

Sunrise

Switzerland: Ad deal for time-shift TV

TV broadcasters and TV channels have reached an agreement enabling them to continue offering time-shifted television (replay TV) in its current form in Switzerland in the future. This allows the channels to use new advertising formats to compensate for the revenue lost if commercials are skipped when viewing replay TV. Sunrise is implementing this agreement […]

September 14, 2022

EBL sells telecom division to Sunrise

EBL has been active in the telecom business since 2000 and owns telecom networks in some 200 municipalities in Switzerland. At the same time, EBL has for several years been pursuing a policy of expansion of its business areas to incorporate renewable energy/heat production and distribution. As a result of this strategic focus, EBL is […]

September 1, 2022

Sunrise deploys Media Distillery to enhance TV user experience

Media Distillery, a provider of AI technology to understand what’s inside video, has announced that Switzerland’s largest private telecommunications company Sunrise, a wholly owned subsidiary of Liberty Global, has deployed EPG Correction Distillery to improve the video user experience for its digital TV customers. Thanks to Media Distillery’s AI technology, which went live at Sunrise in […]

June 28, 2022

CH Media, Sunrise UPC partnership

CH Media and Sunrise UPC are entering into a long-term strategic partnership to drive the expansion of Swiss streaming service, oneplus, from CH Media and to enhance the portfolio and the customer offering of Sunrise UPC. As part of the new partnership, oneplus will become an integral component of the Sunrise product range in the […]

March 4, 2022

Sunrise UPC expands 4K gaming via 5G

Sunrise UPC, the Swiss telcom, has launched its cloud gaming service with 4K resolution via 5G, for iOS (iPhone, iPads) and MacOS devices (MacBooks, iMacs, etc.). Over 100 games are now available via 5G or Wi-Fi on almost all mobile devices and – also new – directly on all Samsung smart TV models. Two new […]

December 6, 2021

yallo launches own TV offer

The yallo product family continues to grow and Christoph Richartz, Chief YOL Officer at Sunrise UPC, has announcde: “We are impressing more and more customers with innovative and powerful products and want to continue growing. Following the addition of fiber optics to our mobile portfolio offer, we are now taking another step towards becoming a […]

October 19, 2021

Sunrise appoints UPC Executive Committee

Sunrise UPC has announces its new executive leadership team, which it says “combines the best talent from both companies with the goal of stability and strategic clarity”. The full Sunrise UPC Executive Committee comprises of: André Krause, CEO Severina Pascu, Deputy CEO and Chief Operating Officer Jany Fruytier, Chief Financial Officer Elmar Grasser, Chief Technical […]

December 4, 2020

Liberty Global names Switzerland Leadership team

Liberty Global has announced the appointment of two senior executives to lead its newly-combined Swiss operations following the closing of its acquisition of Sunrise Communications. Effective immediately, André Krause is Chief Executive Officer of the combined Sunrise UPC business. He joins Liberty Global’s executive team, reporting to CEO Mike Fries. Krause is currently the CEO […]

November 16, 2020

Salt may challenge Liberty buy of Sunrise

Xavier Niel, the French billionaire behind Saltand the Free brands in France and Italy, claims the deal breaches an exclusivity agreement. Niel announced he was considering a law suit on the day UPC Switzerland, the local Liberty Global cable unit, issued its prospectus laying out the terms for its €6.2 billion acquisition of Swiss MNO […]

August 28, 2020

Liberty Global buying Sunrise for €6.2bn

Liberty Global has announced that it has agreed to make an all cash public tender offer for all publicly held shares of Sunrise at a price of CHF110 (€102.2) per share. The deal is pursuant to the terms of a transaction agreement between both Liberty Global and Sunrise Communications Group. The offer represents a 32 […]

August 12, 2020