Outbrain has announced the closing of its acquisition of Teads, first announced in August 2024, following receipt of all necessary regulatory approvals. The two companies will merge their respective branding and performance offerings to create an omnichannel outcomes platform for the open internet, and will operate under the name Teads. The new Teads will create […]
Outbrain, a technology platform that drives business outcomes through engagement, has entered into a definitive agreement to acquire Teads, the omnichannel video platform, from Altice in a transaction valued at approximately $1 billion (€0.92bn), on a cash free, debt free basis. The deal includes an upfront payment of $725 million, subject to standard adjustments, and […]
Outbrain, a technology platform for the open web, and DoubleVerify, a software platform for digital media measurement, data and analytics, have announced a strategic partnership to bring DV Marketplace Suite’s pre-bid brand suitability, fraud avoidance, and viewability tools to Outbrain’s branding platform, Onyx. Onyx is designed to drive stronger brand impact from in-article video and […]
Outbrain, a technology platform for the open web, has announced a strategic partnership with Cedara, the end-to-end carbon intelligence platform, to support Outbrain and its customers’ sustainability and decarbonisation efforts. The partnership will allow Outbrain to share in-depth emissions measurements with its advertiser partners, including those running on the company’s newly launched branding platform, Onyx […]
Outbrain has announced Onyx, a new branding platform designed to maximise business impact of awareness and consideration campaigns. Onyx runs exclusively within dedicated, in-article environments across Outbrain’s premium publisher partners. Onyx is designed to meet brand objectives and deliver value beyond traditional ‘ad views’ by leveraging Outbrain’s +15 years of technology built to predict user engagement […]
Outbrain, a recommendation platform for the open web, has announced the appointment of Yonatan Maman as Chief Technology Officer and Andraz Tori in a newly created executive role as Chief Product Officer. Co-Founder, Chief Technology Officer, and General Manager, Israel, Ori Lahav, will transition his responsibilities and focus on cross-company strategic initiatives, while continuing his […]