Advanced Television

OTT

PlayBox integrates ad server into OTT Stream

PlayBox Technology UK, the channel in a box provider for media companies worldwide, has enhanced its OTT Stream Content Management System product with a fully integrated, highly automated ad server. Whether the streaming service is an alternative delivery platform for a broadcaster or a new service from a content owner, it means that advertising revenues […]

January 26, 2023

Italy: Mediaset leads online views

Mediaset strengthened its leadership in Italy during 2022 for videos viewed online, with over 7.5 billion requests, according to data from measurement body Auditel Digital. As a result, the Italian commercial broadcaster reached a market share of 50.3 per cent for video consumption. The sum of the number of videos viewed on the web platforms […]

January 20, 2023From Branislav Pekic in Rome

Roku surpasses 70m active accounts

Roku has announced that the number of global active accounts now exceeds 70 million. Active accounts as of Q4 2021 was 60.1 million. Globally, streaming hours were 23.9 billion in Q4 and 87.4 billion for full year 2022, a 19 per cent increase year-over-year. Roku remains the #1 TV streaming platform in the US, Canada, […]

January 5, 2023

Quickplay announces 2022 results

Quickplay, a cloud-native OTT platform provider focused on the Tier 1 market of operators and distributors, has announced a year in which Quickplay grew its business by more than 300%, as the company continues to drive a wave of cloud transformation across the media and telco industry. André Christensen, Co-Founder and CEO of Quickplay, stated, […]

January 3, 2023

Forecast: Thai pay-TV revs 4.2% CAGR ‘22-‘27

Pay-TV service revenue in Thailand is set to grow at a compound annual growth rate (CAGR) of 4.2 per cent from $752 million (€708m) in 2022 to $922 million in 2027, driven primarily by an increase in IPTV subscriptions, forecasts data and analytics company GlobalData. GlobalData’s Thailand Pay-TV Forecast (Q3 2022) reveals that while DTH […]

December 29, 2022

Survey: Consumers desire simplicity in entertainment

The majority of consumers globally (86 per cent) want an all-in-one platform to simplify their entertainment experiences with video streaming, fantasy sports, social media, ecommerce and more, according to the Reinvent for Growth report from Accenture. As part of its second annual global entertainment study, Accenture surveyed 6,000 consumers to understand their preferences and behaviours […]

December 21, 2022

Italy: OTT and mobile TV see growth in 2022

Over half of the Italian population (52.8 per cent) watched TV over the internet in 2022, a growth of 10.9 per cent on the previous year, according to the annual report from the research institute Censis. The number of smart TVs reached 16.7 million, in comparison to 15.3 million a year earlier. Mobile TV is […]

December 21, 2022From Branislav Pekic in Rome

Monetise OTT live events with Enensys’ CubeAgent Broadband

Enensys Technologies, a provider of media delivery solutions, has announce the new release of its consumer devices agent, CubeAgent Broadband to allow service providers to monetise OTT live events that are efficiently distributed with the best QoS in multicast to the home.When delivering popular live events, Multicast ABR technology allows operators to deliver one unique […]

December 15, 2022

Research: Nearly half OTT subs hop between services

Parks Associates reports that nearly half of OTT subscribers hop between services, outside of Netflix, multiple times over a 12-month period. A whitepaper, Optimizing Video, Enhancing Content Performance for OTT Success, released in partnership with SymphonyAI Media, examines the current state of the competitive streaming video market and the benefits of implementing data-driven solutions able […]

December 14, 2022

Cadent, 605 partnership

Cadent Aperture Platform, an independent platform for advanced TV advertising, has announced a partnership with 605, a television measurement and analytics company, to understand the full impact of campaigns and measure business outcomes. This partnership enables Cadent’s portfolio of clients to gain insight into metrics that matter for their campaigns, while measuring the ROI of […]

December 14, 2022