Advanced Television

itv

ITV teams with Friend MTS

Friend MTS, a provider of video content security solutions, has announced that ITV has chosen Friend MTS’s anti-piracy services to help protect ITV content. With Friend MTS’s 24×7 Global Monitoring service, ITV will protect its main linear channels across broadcast and streaming platforms. These channels feature premium content including Six Nations Rugby, the FA Cup, […]

June 4, 2024

Peak 6.5m watch ITV’s Britain’s Got Talent final

The final of the 17th season of Britain’s Got Talent on June 2nd attracted ITV’s biggest overnight audience of the year so far, outside of the FA Cup, with an average audience of 5.2 million and a share of 39 per cent. Made by Thames, a Fremantle label, a peak of 6.5 million watched Sydnie […]

June 3, 2024

ITV and Love Island relaunch Webshops

ITV has relaunched the Love Island and ITV Webshop in the UK, in partnership with Event Merchandising. This collaboration aims to bring fans closer to the heart of the show with items such as the iconic Love Island water bottles and luxurious robes, and a fresh range of exclusive products such as apparel, accessories and […]

June 3, 2024

ITV hosting multi-party Election debate

ITV has announced that its General Election multi-party debate will take place on June 13th at 8.30pm. The ITV Election Debate 2024 will be broadcast on ITV1, ITVX, STV and STV Player. Leaders or senior representatives from the following parties will participate; Conservative Party, Labour Party, Liberal Democrats, SNP, Reform UK, Green Party and Plaid […]

May 31, 2024

ITV to sub-license Carabao Cup, EFL from Sky

Sky Sports and ITV have reached an agreement in principle which will allow all UK football fans to watch free-to-air coverage of select Carabao Cup and Championship fixtures. The new deal starts in January 2025, commencing with the Carabao Cup semi-finals, running until the end of the 2026/27 season and means ITV will jointly broadcast […]

May 30, 2024

ITV to host first General Election debate

ITV has announced that the first head-to-head General Election debate between Rishi Sunak, leader of the Conservative Party, and Keir Starmer, leader of the Labour Party, will take place on ITV1, ITVX and STV and STV Player on June 4th at 9pm. The hour-long debate, Sunak v Starmer: The ITV Debate, will be moderated by […]

May 29, 2024

Broadcasting bosses urge Parliament to pass Media Bill

Nine CEOs from the UK broadcasting industry have released a statement urging the government to pass Media Bill updates ahead of the General Election, which has been scheduled for July 4th – meaning Parliament will be dissolved in just a few days’ time. A joint statement says: “As leading CEOs from the UK broadcasting industry, […]

May 23, 2024

ITV uses SAS 360 Match for real-time ad delivery

ITV, the UK’s largest commercial broadcaster, is using an API-driven first-party ad server developed by data and AI leader, SAS, to deliver personalised advertising to the 40 million registered users of its content hub, ITVX. A year after its launch, as well as 40 million registered viewers, ITVX boasted 2.7 billion streams which was a new […]

May 23, 2024

Accedo brings ITVX to PlayStations

Video solutions provider, Accedo, has worked with ITV to bring its streaming service, ITVX, to PlayStation 4 and 5 consoles in the UK, broadening its reach and making its content available to more viewers. The ad-funded service as well as the ITVX Premium subscription tier are both available to PlayStation users. Huw Byrne Jones, Streaming […]

May 22, 2024

Fremantle makes multiple hires

Fremantle has appointed Matt Katrosar as its new Senior Vice President of Global Ad Sales and Strategy, based in Los Angeles, reporting to Jens Richter, CEO, Commercial and International. In the newly created role, Katrosar will be responsible for driving FAST and AVoD channels, broadcast, social and content revenue growth. Katrosar joins Fremantle from Telly […]

May 22, 2024