Advanced Television

horse racing

Record broadcasters for 150th Kentucky Derby

The Kentucky Derby presented by Woodford Reserve, takes place on May 4th where the most promising three-year-old thoroughbreds come together to compete for a $5 million purse. Celebrating its 150th anniversary at Churchill Downs Racetrack, this monumental occasion, which marks the first leg of the US Triple Crown, has secured global recognition with more broadcasters […]

May 2, 2024

BBC Eurovision Song Contest, horse racing on cruise liners

BBC Studio’s coverage of the 2024 Eurovision Song Contest, as well as some of the biggest events in the horse racing calendar, are coming to global cruise liners via the BBC’s maritime channel, BBC HD. The Eurovision Song Contest Grand Final will broadcast live on close to 180 global cruise ships including Carnival, Celebrity, Cunard, […]

May 1, 2024

Why terrestrial coverage is crucial for horse racing

Horse racing is a sport that some would argue is in decline, as it has struggled to attract new fans into the sport. Others would suggest otherwise, citing that the sport continues to flourish, with millions tuning in each year to big events such as the Cheltenham Festival, Derby and Grand National. One thing is […]

April 10, 2024

Dubai World Cup horseracing to air in 150 countries

The $30.5million Dubai World Cup horseracing fixture at Meydan Racecourse on March 30th will be seen in around 150 countries in all corners of the globe. There are 33 individual Group / Grade 1 winners entered across the eight thoroughbred races, headlined by the $12 million Dubai World Cup, sponsored by Emirates Airline. Dubai Racing […]

March 28, 2024

HBA Media gamification partnership with Genius Sports

HBA Media announced a partnership with Genius Sports to launch ‘Crown Jewels Racing Fantasy’ (CJRFantasy) – the first international horse racing fantasy game. As the established leader in the international distribution of horse racing media rights, HBA Media works with broadcasters worldwide representing renowned races including Royal Ascot, the Saudi Cup, the Breeders’ Cup, Hong […]

March 26, 2024

Horse racing’s most watched events

Horse racing is one of the UK’s most popular betting markets and welcomes hundreds of thousands of spectators to race tracks around the country every year. Betting specialist Peter Addison explains that as well as regular UK meetings that punters can place wagers on with horse racing bookmakers, there are also prestigious meetings held around […]

March 17, 2024

The Saudi Cup secures international coverage

The Saudi Cup 2024 – the world’s most valuable horse race – will be shown live by over 30 broadcasters with a reach that targets all corners of the globe for the $20 million contest. Now entering its fifth year, the Group 1 Saudi Cup is established as one of horse racing’s premium international events. […]

February 23, 2024

Chelmsford Racecourse extends media rights deals

Chelmsford City Racecourse has completed new long-term media rights extensions with Sports Information Services (SIS) and Racecourse Media Group (RMG). The deal covers all betting and media rights across retail and digital channels and means racing will continue to be shown on the Racing TV channel and in betting shops via the SIS service. In […]

January 19, 2024

Japanese, British and Irish racing industries create Committee

The Japanese, British and Irish horseracing industries have announced the creation of a new Joint Cooperation Committee. Its purpose is to forge and develop innovative initiatives and working practices for the benefit of the sport. The Committee will serve as a formal platform for British and Irish horseracing to engage with their counterparts in Japan […]

December 22, 2023

Ellipse announces partnership with Racecourse Media Group

Ellipse, a sports data and analytics company behind the likes of CricViz and TennisViz, has announced a multi-year partnership with Racecourse Media Group (RMG). The partnership will see Ellipse’s data engineering and analytics specialists, combined with AI and machine learning, bring a new dimension to how fans consume and understand horse racing – the first […]

December 15, 2023