Businesses are constantly seeking ways to stay ahead of the competition and meet the unique demands of their customers. Off–the–shelf software solutions often fall short, failing to align perfectly with a company’s specific processes and requirements. This is where customised tech solutions come into play, allowing organisations to tailor their systems and tools to function […]
Cerillion, a provider of BSS/OSS-as-a-Service solutions to the telecoms industry, has announced the general availability of Cerillion 23.1, which transforms customer engagement by integrating loyalty management within the core BSS/OSS. The new Loyalty Manager component enables communications services providers (CSPs) to offer rewards to their customers in real-time, including for both on-net and off-net services. […]
Subscribers are the lifeblood of an OTT site. Marketing to subscribers, acquiring new subscribers, processing payments, analysing performance, reducing churn and help desk/support are at the core of an OTT operation. There are tons of Customer Relationship Management (CRM) platforms to help to get the job done, but in order to maximise efficiency and have […]
CRM specialist Salesforce and cloud platform AWS have uunveiled an offering that they say combines high-quality video streaming technology with unique viewer data and feedback analysis tools to help content distributors deliver more scalable, personalised viewer experiences. “Attracting and retaining a diverse audience while delivering consistent, high-quality video is one of the key challenges content […]