Pixellot, a provider of AI-automated sports video and data solutions, and the Bavarian Basketball Association (BBV) have announced a partnership whereby Pixellot has been selected as the official AI camera solution for the BBV and will be used across all youth selection teams. The BBV is the governing body for basketball in the German federal […]
Parks Associates’ research study, Interoperability & Generative AI: Next Generation Smart Home UI, forecasts the annual revenues from core smart home product categories will be $12.6 billion (€11.9bn) in 2027. The report highlights the current state of the smart home market and analyses current efforts, including Matter and generative AI, designed to enable a unified […]
Integral Ad Science, a media measurement and optimisation platform, has announced a new Made for Advertising (MFA) AI-driven site detection and avoidance product. The company’s MFA site technology aims to improve transparency into advertiser campaign quality, identify where spend is being allocated, and inform optimisations to minimise waste on MFA sites. MFA sites are web […]
Magnifi by VideoVerse – an AI-driven video technology company and powerful video-editing SaaS platform – has announced a partnership with Hong Kong China Rugby (HKCR) to support the 2023/2024 season of the Nan Fung Group | SEWIT Hong Kong Premiership, with AI-powered video highlights of the games. This collaboration is set to transform the viewing […]
The European TV market is in a state of flux, with traditional pay-TV and advertising losing ground to streaming services, according to the XXI edition of the annual Turning Digital report from Rome-based ITMedia Consulting. The report recorded a slowdown in the growth of the TV market in Europe in 2022, after the rise in […]
BT has launched Immersive Spaces for business and public sector organisations across Northern Ireland, creating a 5G-enabled, interactive simulation experience. Launched in partnership with Immersive Interactive, BT Immersive Spaces simulate real-life environments within an internal or external room, or mobile unit. The technology is being showcased in a roadshow, creating interactive immersive experiences and learning […]
The latest edition of Hub Entertainment Research’s Gaming 360 study shows that even as AI (artificial intelligence) becomes a more powerful tool in media, gamers are skeptical about using it in the creative elements of game design. Asked how they feel in general about the use of AI in creating video games, nearly half (47 […]
Zefr, a specialist in brand safety and suitability technology, has announced its AI-Powered Brand Suitability Solution is now available across Facebook and Instagram Reels. This marks a significant evolution in ensuring brand safety and suitability across Meta, providing brands with unparalleled transparency into their content adjacencies on Reels – a video-rich format that demands sophisticated […]
CommScope, a specialist in network connectivity solutions, has unveiled its enterprise-class Wi-Fi 7 access point (AP)—the R770 from RUCKUS Networks. The platform will utilise the advanced capabilities of Wi-Fi 7 coupled with RUCKUS patented innovations to deliver the best possible performance in the most challenging environments of the industries we serve. This AI-driven solution, the newest member of […]
Amplified Intelligence, a source for attention measurement, has partnered with Chalice Custom Algorithms – an AI application backed by TD7, The TradeDesk’s investment arm – to bring together real human attention data and smart bidding technology. The partnership seeks to help media buyers boost ROI and cut wastage by instantly directing ad spend to high-engagement […]