Two years after its launch in France, streaming platform Disney+ is now reaching 9.5 million users, with one subscriber in every two in the country now opting for its ad-supported tier. One of Disney+’s key elements is that co-viewing represents 66 per cent of its audience, according to the latest cross media measurement published by […]
Four in 10 consumers say that watching social media videos and streaming services counts as ‘watching TV’, and that rises to 50 per cent for Gen Zs and Millennials, according to Deloitte’s latest Digital Media Trends study. This blurring of content matters for Hollywood, advertisers, and platforms alike: with social and streaming now interchangeable, they […]
The Disney+ streaming service is ending its partnership with the BBC and dropping sci-fi drama Doctor Who after just two seasons. Lindsay Salt, the BBC’s director of drama, commented: “We’d like to thank Disney+ for being terrific global partners and collaborators over the past two seasons, and for the upcoming [Doctor Who spin-off] The War […]
Taylor Sheridan – the creator of some of Paramount’s most popular series including the likes of Yellowstone and Tulsa King – is reportedly leaving the network. The successful showrunner, 55, is said to have signed a deal to join NBCUniversal network once his contract with Paramount expires in 2028, according to multiple reports. Sheridan has […]
Frameplay, an in-game advertising specialist, has released research with Happydemics demonstrating in-game advertising’s superior performance versus traditional digital channels. The analysis draws from 173 in-game campaigns, part of Happydemics’ 7,000+ brand lift studies since 2021. Frameplay represents nearly 90 studies, including 40 in 2024. The research reveals in-game advertising achieves the highest ad recall at 32 […]
CNN has launched its new All Access subscription tier in the US, and revealed details of the full slate of available content. Subscribers now have access to stream a selection of live channels, a library of CNN Original Series and CNN Films, day-of catch-up content, VoD programming as well as all text, audio and video […]
Paramount, a Skydance Corporation, and UFC, the MMA organisation, have announced a seven-year, multi-territory expansion of their partnership, securing UFC media rights for Paramount+ across Latin America and Australia starting in 2026. This agreement expands upon the seven-year media rights partnership announced in August in which Paramount+ becomes the exclusive home of all UFC events […]
Tivùsat, the free Italian satellite TV platform co-owned by Rai, Mediaset, and TIM, will gradually phase out its Tiger encryption technology in favour of the more advanced Merlin system. This shift – initiated by Nagravision, the developer of both technologies – aims to bolster security, elevate broadcast quality and introduce new services for Tivùsat users. […]
With billions in revenues, the gaming industry shows no signs of slowing down, reports Hub. Once considered a niche hobby, gaming now rivals film, TV and music as a dominant form of entertainment – especially among younger consumers. For today’s players, gaming isn’t just about competition or escape; it’s about connection. Whether teaming up online […]
SpaceX’s Starlink has started security tests ahead of its commercial launch in India. Reports from India say this is one of the final steps needed prior to starting commercial broadband services in the nation. The tests form part of India’s obligatory security clearance process for both foreign and domestic telecom operators. However, India’s Telecom Regulatory […]
App Science.ai, an AI-powered data and analytics platform, has analysed 17.9 million NBA viewers in the US using ACR data, matching them to its proprietary 80 million Household Graph to uncover audience behaviours, preferences, and cross-platform viewing trends. The NBA Viewership Insights data reveals that these fans are not only passionate about sports, but also […]
October 25th saw SpaceX launch its 135th launch mission this year. The rocket carried a batch of 28 Starlink satellites in what was another routine mission for SpaceX, although it set a record and beats the total launched in 2024 by SpaceX. The launch was from Vandenburg Spaceforce Base in California. The launch used Booster […]
To no one’s surprise it has come to this: Warner Bros Discovery (WBD) isn’t working out and something must be done. To no one’s further surprise, no one knows what to do for the best. We have enjoyed reminiscing here before about the worst deal in history that was the takeover of Time Warner by […]