SAT-7, a specialist in Christian television broadcasting, has shifted its entire operation to ABS in London. Broadcasting four channels in three languages across the Middle East, North Africa, and Europe, SAT-7 chose ABS as their technical partner to migrate their technology to the new generation and streamline their vendor landscape. This move consolidates over 29 […]
Gaming has a vast global audience and is a key driver of culture, yet in-game advertising spend remains stubbornly low, according to WARC Media’s latest Global Ad Trends report titled Gaming: Advertising’s untapped opportunity. Alex Brownsell, Head of WARC Media, commented: “Gaming is huge, both in audience and cultural impact, and its highly complex ecosystem […]
Satellite operator SES has reported €978 million in H2 revenues, down 0.6 per cent y-o-y. 2024 revenue outlook (of €1.94 billion – €2 billion) remains unchanged. CEO Adel Al-Saleh said that the company’s acquisition of Intelsat is “on track” and remains due to close later next year. “The entry of O3b mPOWER into commercial service […]
The England Lionesses’ victory at the Euro 2022 tournament has been voted the top live TV sporting moment of the past 20 years in a survey conducted by Everyone TV, the organisation responsible for streaming service Freely, which is backed by the BBC, ITV, Channel 4 and Channel 5. The survey of 2,000 sports fans […]
Americans spend almost 20 per cent of every day with audio, reports Nielsen. In Q2 2024 that translated to 4 hours and 5 minutes of daily listening across both ad-supported and ad-free platforms like radio, podcasts, streaming music services and satellite radio, accoridng to The Record – a quarterly look at how US audiences divide […]
iSpot, the TV measurement company, has announced an integration with TikTok to help brands gain a view into the audience reach that the short-form video platform delivers compared to US linear TV viewers. The first solution is now widely available to marketers via iSpot’s Unified Measurement Platform, which verifies and measures TV advertising across hundreds […]
Prime Video has announced that Original spy action thriller series, Citadel: Honey Bunny, will debut globally on the streaming platfrom on November 7th. The Indian series, born from the world of Citadel is directed by Raj & DK (Raj Nidimoru and Krishna DK) and written by Sita R. Menon, along with Raj & DK. The […]
For the first time, less than half of 16-24-year-olds (Gen Z) are now watching broadcast TV in an average week, according to Ofcom’s annual study into the nation’s media habits. Just 48 per cent of young audiences tuned in during an average week last year, down from 76 per cent in 2018. Children aged 4-15 […]
NOW, Sky’s streaming service, has seen one of its online ads banned for being ‘misleading’ by the Advertising Standards Authority (ASA), after a solitary complaint was upheld. The home page of the Now website, seen on March 29th, featured an offer for ‘Entertainment 6 Month Saver for £6.99 a month’ followed by details about the […]
NBCUniversal is expected to surpass $1.25 billion (€1.15bn) in ad sales for the Paris 2024 Olympics and Paralympics games, according to reports. This would set a record for the US media company that has held the broadcasting rights to the Summer Olympics since 1988. NBCUniversal has secured more advertisers than 2016’s Rio Games and 2020’s […]