Advanced Television

Research

STUDY: OTT will exceed $20bn in 2014

A forecast from MRG projects that global growth of OTT video services will exceed $1 billion in 2010 and US$20 billion in 2014, based on over 40 OTT Service Operators and Device Vendors profiled. “This is the most complete available analysis of connected OTT smart devices offering both live and on-demand video services,” says Mike […]

November 30, 2010

German cable loses out to DTH and IPTV

The number of German TV households using cable TV has dropped from 57.6 per cent in 2005 to 52.7 per cent in 2010, according to a study by German magazine Focus. At the same time, the number of satellite TV households has grown from 41.2 per cent to 45.7 per cent and households using digital […]

November 29, 2010

On demand takes toll on DVD

Sales and rentals of DVDs and Blu-ray discs fell by 7 per cent to $10.9 billion in the first nine months of this year compared with last year, according to the industry body The Digital Entertainment Group; and the British Video Association says DVD sales fell 5.6 per cent last year. The fall was most […]

November 29, 2010

BBC multi-platform audience measurement

The BBC is to introduce a new audience measurement system across all platforms including BBC iPlayer and HD for seven days after transmission. Live Plus 7, will run alongside the traditional measurement of ‘overnight’ linear audience figures. The BBC will begin revealing figures based on the Live Plus 7 measurements next year. “We know viewing […]

November 26, 2010

Zon’s share of Portugal pay-TV market drops

Zon Multimedia’s share of Portugal’s pay-television market has dropped to less than 60 per cent for the first time as it lost subscribers to its former parent company. Market leader Zon’s share declined to a 59.2 per cent in the third quarter from 60.8 per cent in the previous quarter. Portugal Telecom, the number two […]

November 26, 2010

US TV viewers still prefer traditional services

An annual study of consumer video consumption habits and platforms conducted by Frank N. Magid Associates has revealed that despite the increased use of alternative video viewing platforms (like VOD set-top boxes, instant streaming, and mobile apps), the vast majority of consumers intend to continue to maintain their traditional subscriptions with cable, satellite, and telco […]

November 26, 2010

Research: OTT video making its way on to STBs

MPEG-4 AVC (H.264) set-top box shipments surpassed MPEG-2-only set-top box shipments for the first time in 2010, with about 53 per cent of MPEG-4 shipments worldwide, suggests ABI Research. Despite the support for advanced encoding, however, pay-TV operators worldwide have been slow to support interactive features on set-top boxes. The research firm notes that historically, […]

November 25, 2010

Online TV viewers will tolerate more ads

Turner Broadcasting has released research, conducted with Magna Global, which the company says indicates a willingness by online video viewers to watch higher ad loads. Online streams of TV shows could support as many ads as broadcast television shows, Turner says. The test had Turner assigning visitors to its TNT and TBS websites. The first […]

November 24, 2010

Freesat: TV is more influential than ever

UK’s Freesat has revealed a study called ‘The Joy of Sets’ that claims the biggest motivation for watching TV is the opportunity to talk about it with others. People no longer just tune in to be entertained. When we are not talking about it, we are inspired by it – to change jobs, take up […]

November 24, 2010

China: Web TVs to ship 15m+ units by 2014

China’s web TV market in 2009 had over 2 million web TV set shipments and about 1/4 million web TV STB shipments. The fast development of the web TV market is driven by competition between the giant domestic TV vendors and the low incremental cost for web TV functionality, helping drive wider user acceptance.  As […]

November 24, 2010