Advanced Television

OTT

HBO Max confirms $9.99 AVoD

HBO Max announced at the 2021 WarnerMedia Upfront that it will debut its ad-supported subscription tier the first week of June, providing consumers choice between the existing ad-free version of HBO Max at $14.99 (€12.30) per month, or an ad-supported experience for $9.99 per month. HBO Max previewed new ad experiences coming to the platform […]

May 20, 2021

US: Pay-TV sheds 1.9m subs in Q1

Findings from analyst firm Leichtman Research Group suggest that the largest pay-TV providers in the US – representing about 95 per cent of the market – lost about 1,895,000 net video subscribers in Q1 2021, compared to a pro forma net loss of about 1,955,000 in Q1 2020. The top pay-TV providers now account for […]

May 20, 2021

La Liga, Microsoft team for digital transformation

La Liga, Spain’s top-flight football league, and Microsoft are expanding their partnership focused on digitally transforming the sports experience globally. The companies will also collaborate on developing technology solutions to the media and entertainment industry through La Liga’s technology offering, LaLiga Tech. As La Liga’s global Tech and Innovation Partner, Microsoft will help develop new […]

May 20, 2021

MEPs tackle live sports online piracy

Members of the European Parliament (MEPs) have set out proposals to crack down on the growing phenomenon of illegal broadcasting of live sporting events. To help combat the problem, MEPs call on the Commission to clarify and improve the current EU framework on intellectual property rights for live sport events, currently not subject to copyright […]

May 19, 2021By Colin Mann

Forecast: 5 OTT subscriptions per US home in 2023

Based on analysis of over 80 OTT services (over 50 providers), led by Netflix, Hulu, Amazon, HBO, Convergence Research estimates that US OTT access revenue grew by 35 per cent to $29.6 billion in 2020, and forecasts 35 per cent growth to $39.9 billion for 2021, and $59.4 billion for 2023 (double 2020).   Although […]

May 18, 2021

Report: Asia embracing smart TVs, connected devices

Conviva, the intelligence cloud for streaming media, has released its State of Streaming: Asia report for Q1 2021, revealing that while time spent streaming in Asia grew by a moderate 15 per cent year over year – as compared with 36 per cent globally – Southern Asia, which includes India, Pakistan and Iran, experienced a […]

May 18, 2021

Survey: Record year for UK TV market

The Digital TV Group (DTG), the centre for UK digital TV, has published the full findings of its national TV trends survey in the annual State of the Nation report, which indicate a record-breaking year for sales and subscriptions. From sales figures and subscription trends to accessibility and sustainability drivers for the future, the DTG […]

May 13, 2021By Colin Mann

Analysis: Sports viewing shifting to online

Findings from target audience company GWI’s new data set, GWI Sports, indicate that consumers are increasingly turning to streaming services to watch sports events. The service aims to give sports teams, brands and agencies unique demographic and psychographic insights into the new sports fans. Based on a sample of over 23,000 Internet users aged 16-64 […]

May 13, 2021

Roku Originals debuting on May 20

Streaming platform and device specialist Roku is to debut ‘Roku Originals’, previously known as Quibi, on The Roku Channel on May 20th, in celebration of Streaming Day. This will mark the first time the ad-funded content is available in the UK, and Roku says it represents an opportunity for brands to access a new premium […]

May 13, 2021

Research: Brits streaming 2 working days a week

Almost one in five (19 per cent) Brits now spend over 16 hours – or the equivalent of two working days – watching streaming services every week, yet a quarter (25 per cent) aren’t prepared to pay for the privilege, according to findings from digital advertising technology company The Trade Desk’s latest report, The Future […]

May 12, 2021